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David Gandy Supermodel: Blue Steel - Rise of the Male Supermodel

David Gandy Supermodel: Blue Steel - Rise of the Male Supermodel

          
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About the Book

David James Gandy is a name synonymous with the modeling industry today. Yet Gandy's first steps in the industry were not very certain. He's had has an unusual and interesting journey in his rise to the top of the modelling industry. Gandy was born in Billericay, Essex, England. He had a childhood dream of being aveterinary surgeon, but couldn't follow through on account of his grades. While in university where he was studying multimedia computing and marketing, Gandy worked for Auto Express delivering the latest Porsches and Jaguars to the track fortesting. Luckily for us it was around this time, in 2001 that his friend and flatmate entered him into a modelling competition on ITV"S 'This Morning' which he won locking him in a contract with Select Model Management.David entered the modelling industry at a time when male models had an extremely set and standard of physical appearance. Gandy did not fit into the frame of what a male model was meant to look like. His masculine physique stood in sharp contrastto the extremely skinny, almost feminine portraits of male models at the time.It was Dolce a Gabbana, a brand that Gandy has stayed loyal to for over a decadethat catapulted him into the modeling world with their 'Light Blue' fragrance campaign. The result was 11 million online hits and saw a 50afoot billboard of himdisplayed in Times Square. After that, David Gandy became a name that you could not ignore.Gandy addressed his role in changing the 'look' of male models in the industry inhis interview with ABC's Amy Robach. "I didn't follow the trend, I bucked the trends" he said.When talking about the Dolce a Gabbana picture of 2006 he said "I have a personal love of that picture, it changed my life. But as people said it changed theindustry and that's not an easy thing to do."He has since then worked with female supermodels such as Gemma Ward, Scarlett Johansson, Gisele Bündchen and Naomi Campbell as well as male models Noah Mills, Tony Ward, Adam Senn and others Mario Testino a name heralded at the height of legends amongst the fashion photographers of our time was heard referring to Gandy when he said, "David has something of what the 1980's supermodels have. He radiates health and positivity. I think he has what it takes to be very big. It's exciting because it signifies a real shift in men's fashion. The male model world is changing."In this new Original Series we explore the emergence of a new kind of God, with the rise of the male Supermodel.A New Original Book and Film Series featuring the lives and legends of: Jordan BarrettLucky Blue SmithJohn PearsonMark VanderlooMarkus SchenkenbergTyson BeckfordTony WardTravis FimmelNacho FiguerasWerner SchreyerAlex LundqvistAndreja PeyjicDavid GandyThe ensemble cast of Blue Steel have that something special that has allowed them to stand toe to toe in an industry dominated by the Glamazons of the opposite sex. They are trailblazers and trendsetters. They have both set and broken records for their sex in the business. Most of whom fell into the industry quite by accident, theyʼve left some deep imprints along the way, altering the perception of male beauty standards.The men depicted within this series have more than their faces on billboards, and names sewn into the fabric of brands. They have built legends and left legacies, and itʼs precisely why they deserve to be called 'Supermodelsʼʼ just like their famous female counterparts.You can see more on fashionindustrybroadcast.com and you can see our films of this series; Google Youtube fashion industry broadcast


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Product Details
  • ISBN-13: 9798679289512
  • Publisher: Independently Published
  • Publisher Imprint: Independently Published
  • Height: 280 mm
  • No of Pages: 116
  • Series Title: Blue Steel
  • Weight: 390 gr
  • ISBN-10: 8679289515
  • Publisher Date: 25 Aug 2020
  • Binding: Paperback
  • Language: English
  • Returnable: N
  • Spine Width: 8 mm
  • Width: 216 mm


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