6%
Dark Horse: How Challenger Companies Rise to Prominence

Dark Horse: How Challenger Companies Rise to Prominence

          
5
4
3
2
1

International Edition


Premium quality
Premium quality
Bookswagon upholds the quality by delivering untarnished books. Quality, services and satisfaction are everything for us!
Easy Return
Easy return
Not satisfied with this product! Keep it in original condition and packaging to avail easy return policy.
Certified product
Certified product
First impression is the last impression! Address the book’s certification page, ISBN, publisher’s name, copyright page and print quality.
Secure Checkout
Secure checkout
Security at its finest! Login, browse, purchase and pay, every step is safe and secured.
Money back guarantee
Money-back guarantee:
It’s all about customers! For any kind of bad experience with the product, get your actual amount back after returning the product.
On time delivery
On-time delivery
At your doorstep on time! Get this book delivered without any delay.
Quantity:
Add to Wishlist

About the Book

In Dark Horse: How Challenger Companies Rise To Prominence, business veteran Dan Mack takes you inside the minds, hearts, and boardrooms of dark horse companies who winning big despite having the odds stacked against them. From the beloved Wiffle ball and bat to the highly stylized line of Method soap, and PURELL hand sanitizer, there is no shortage of dark horse companies to root for in the American business race today. Early Praise for DARK HORSE: "Dark Horse is an insightful look at companies who came out of nowhere to establish themselves as leaders... Dan Mack does a great job of telling their stories and combining his own experiences and has produced a must-read book for anyone who is inventing or re-inventing their business." Ken Martindale, President and COO, Rite Aid "We all have aspired to ride a dark horse, but this elusive creature has always been an unpredictable path to growth. Dan has handed us the playbook by breaking down for all of us how dark horses win and how you, too, can outrun your better resourced competitors and upset industries." Eric Ryan, co-founder, Method Home Inc. "Dark Horse offers a humane view of business and brand success that you're unlikely to find in any business school or MBA program. We love it when the underdog pulls into the lead and wins the race, don't we? If you dream of becoming the dark horse in your consumer product space, you need to read this book." Perry Marshall, author of Ultimate Guide to Google Adwords and 80/20 Sales and Marketing
About the Author: Dan Mack brings twenty-five years of strategic sales, business development, and national industry insights to his clients. Dan is founder of Mack Elevation Forum, a strategic sales practice that provides alignment and growth consulting to health and wellness organizations. Dan Mack served as the Vice President of Sales & Customer Marketing at DenTek Oral Care, a manufacturer of specialty oral care items. Mack was responsible for leading the customer strategy, and sales more than doubled during Mack's tenure. Prior to DenTek, Mack was the V.P. of Consumer Sales at GOJO Industries. While at GOJO, he developed and led a national sales organization which helped grow the PURELL consumer business almost four-fold over his seven-year tenure. Mack started his career with GlaxoSmithKline and held many leadership roles including National Manager of Sales Training and Divisional Sales Manager. Dan has led a number of led key note addresses in the package goods industry and contributes editorials on sales strategy, organizational effectiveness, customer alignment, and executive training. His industry specialization is in helping companies facilitate higher-level retailer/supplier co-creation engagements and is a specialist in value creation. He lives in Chicago with his wife and family.


Best Sellers



Product Details
  • ISBN-13: 9780988962866
  • Publisher: Sakura Publishing
  • Publisher Imprint: Sakura Publishing
  • Height: 216 mm
  • No of Pages: 210
  • Series Title: English
  • Sub Title: How Challenger Companies Rise to Prominence
  • Width: 140 mm
  • ISBN-10: 0988962861
  • Publisher Date: 21 Nov 2013
  • Binding: Paperback
  • Language: English
  • Returnable: N
  • Spine Width: 11 mm
  • Weight: 249 gr


Similar Products

How would you rate your experience shopping for books on Bookswagon?

Add Photo
Add Photo

Customer Reviews

REVIEWS           
Click Here To Be The First to Review this Product
Dark Horse: How Challenger Companies Rise to Prominence
Sakura Publishing -
Dark Horse: How Challenger Companies Rise to Prominence
Writing guidlines
We want to publish your review, so please:
  • keep your review on the product. Review's that defame author's character will be rejected.
  • Keep your review focused on the product.
  • Avoid writing about customer service. contact us instead if you have issue requiring immediate attention.
  • Refrain from mentioning competitors or the specific price you paid for the product.
  • Do not include any personally identifiable information, such as full names.

Dark Horse: How Challenger Companies Rise to Prominence

Required fields are marked with *

Review Title*
Review
    Add Photo Add up to 6 photos
    Would you recommend this product to a friend?
    Tag this Book
    Read more
    Does your review contain spoilers?
    What type of reader best describes you?
    I agree to the terms & conditions
    You may receive emails regarding this submission. Any emails will include the ability to opt-out of future communications.

    CUSTOMER RATINGS AND REVIEWS AND QUESTIONS AND ANSWERS TERMS OF USE

    These Terms of Use govern your conduct associated with the Customer Ratings and Reviews and/or Questions and Answers service offered by Bookswagon (the "CRR Service").


    By submitting any content to Bookswagon, you guarantee that:
    • You are the sole author and owner of the intellectual property rights in the content;
    • All "moral rights" that you may have in such content have been voluntarily waived by you;
    • All content that you post is accurate;
    • You are at least 13 years old;
    • Use of the content you supply does not violate these Terms of Use and will not cause injury to any person or entity.
    You further agree that you may not submit any content:
    • That is known by you to be false, inaccurate or misleading;
    • That infringes any third party's copyright, patent, trademark, trade secret or other proprietary rights or rights of publicity or privacy;
    • That violates any law, statute, ordinance or regulation (including, but not limited to, those governing, consumer protection, unfair competition, anti-discrimination or false advertising);
    • That is, or may reasonably be considered to be, defamatory, libelous, hateful, racially or religiously biased or offensive, unlawfully threatening or unlawfully harassing to any individual, partnership or corporation;
    • For which you were compensated or granted any consideration by any unapproved third party;
    • That includes any information that references other websites, addresses, email addresses, contact information or phone numbers;
    • That contains any computer viruses, worms or other potentially damaging computer programs or files.
    You agree to indemnify and hold Bookswagon (and its officers, directors, agents, subsidiaries, joint ventures, employees and third-party service providers, including but not limited to Bazaarvoice, Inc.), harmless from all claims, demands, and damages (actual and consequential) of every kind and nature, known and unknown including reasonable attorneys' fees, arising out of a breach of your representations and warranties set forth above, or your violation of any law or the rights of a third party.


    For any content that you submit, you grant Bookswagon a perpetual, irrevocable, royalty-free, transferable right and license to use, copy, modify, delete in its entirety, adapt, publish, translate, create derivative works from and/or sell, transfer, and/or distribute such content and/or incorporate such content into any form, medium or technology throughout the world without compensation to you. Additionally,  Bookswagon may transfer or share any personal information that you submit with its third-party service providers, including but not limited to Bazaarvoice, Inc. in accordance with  Privacy Policy


    All content that you submit may be used at Bookswagon's sole discretion. Bookswagon reserves the right to change, condense, withhold publication, remove or delete any content on Bookswagon's website that Bookswagon deems, in its sole discretion, to violate the content guidelines or any other provision of these Terms of Use.  Bookswagon does not guarantee that you will have any recourse through Bookswagon to edit or delete any content you have submitted. Ratings and written comments are generally posted within two to four business days. However, Bookswagon reserves the right to remove or to refuse to post any submission to the extent authorized by law. You acknowledge that you, not Bookswagon, are responsible for the contents of your submission. None of the content that you submit shall be subject to any obligation of confidence on the part of Bookswagon, its agents, subsidiaries, affiliates, partners or third party service providers (including but not limited to Bazaarvoice, Inc.)and their respective directors, officers and employees.

    Accept

    New Arrivals



    Inspired by your browsing history


    Your review has been submitted!

    You've already reviewed this product!