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Cómo Crear Un Portfolio Y Adentrarse En El Mundo Profesional: Guía de Orientación Para Creativos

Cómo Crear Un Portfolio Y Adentrarse En El Mundo Profesional: Guía de Orientación Para Creativos

          
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About the Book

In this practical introductory guide to the creative industry, students and young professionals in design, publicity, and illustration will find all the information they need about the different areas of the creative market. The book describes the nature of each specialty and provides advice for creating a portfolio and acing interviews. It also includes a complete resource directory that includes professional associations, portfolio providers, publications, annuals, and competitions. This updated and expanded edition places special emphasis on online presence through social media and digital portfolios.

Este libro es una guía práctica para introducirse en el mundo profesional de la industria creativa. Dirigido a estudiantes y profesionales júnior de los ámbitos del diseño, la publicidad y la ilustración, proporciona todas las claves para familiarizarse con los distintos sectores del mercado creativo y darse a conocer profesionalmente. El libro expone las características particulares de cada especialidad (branding, diseño web, ilustración, agencias de publicidad, sector editorial, videojuegos, etc.) y explora todos los aspectos que hay que tener en cuenta a la hora de confeccionar un portfolio, desde cómo seleccionar el contenido, hasta qué tipo, formato y soporte elegir. Aporta también consejos prácticos sobre, por ejemplo, cómo presentar candidaturas espontáneas, cómo preparar una entrevista de trabajo o cómo presentar un portfolio en directo. El libro se cierra con un completo directorio de recursos que incluye asociaciones profesionales, proveedores de portfolios, publicaciones, anuarios y concursos. Esta nueva edición, actualizada y ampliada, incorpora nuevos ejemplos y tres casos prácticos. También presta especial atención a la presencia online a través de las redes sociales y a la presentación de portfolios digitales mediante tablets y ordenadores portátiles. Se trata, en definitiva, de una guía útil para introducirse y desenvolverse con firmeza en la industria creativa actual. Fig Taylor, diseñadora gráfica de formación, es agente de ilustradores y consultora freelance. Desde 1986, colabora como portfolio consultant para la Association of Illustrators (AOI) de Londres. Con casi treinta años de trayectoria profesional en el Reino Unido, ha impartido numerosos cursos, seminarios y talleres sobre desarrollo profesional dentro del sector de la ilustración.


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Product Details
  • ISBN-13: 9788425226304
  • Publisher: Editorial Gustavo Gili
  • Publisher Imprint: Editorial Gustavo Gili
  • Height: 197 mm
  • No of Pages: 160
  • Spine Width: 15 mm
  • Weight: 422 gr
  • ISBN-10: 8425226309
  • Publisher Date: 01 Apr 2014
  • Binding: Paperback
  • Language: Spanish
  • Returnable: Y
  • Sub Title: Guía de Orientación Para Creativos
  • Width: 133 mm


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