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Crowdinvesting als alternative Finanzierungsform für Startups

Crowdinvesting als alternative Finanzierungsform für Startups

          
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About the Book

Studienarbeit aus dem Jahr 2014 im Fachbereich BWL - Bank, Börse, Versicherung, Note: 1,7, Frankfurt School of Finance & Management, Veranstaltung: Bankbetriebswirt (FS), Sprache: Deutsch, Abstract: In dieser Arbeit wird ein kurzer Überblick über das Thema Crowdfunding und die diversen Unterformen gegeben. Der Fokus liegt dabei auf Crowdinvesting als Finanzierungsform für Startups und neue Projekte. Letztlich soll aufgezeigt werden, ob Crowdinvesting eine ernstzunehmende Alternative zu den klassischen Finanzierungsformen darstellt, auf welche aus Platzgründen nur oberflächlich eingegangen wird. Ebenso wird die recht komplexe und kaum eindeutige Rechtslage in dieser Seminararbeit ausgeklammert. "Eine Geschäftsidee, aber kein Geld. Ist Crowdfunding die Alternative?" In den einschlägigen Blogs gilt die neue Finanzierungsart als das Modell welches die Banken in Zukunft ersetzten soll. Das Vorgehen ist dabei sehr einfach. Man stelle die Geschäftsidee oder das Projekt in einer Crowdfundingplattform, wie z. B. Startnext oder mySherpas, vor und lockt damit Investoren an, um das Projekt zu unterstützen. Die "crowd", also die Masse, hat beispielweise die Regisseure der Kultserie "Stromberg" für den aktuellen Kinofilm mit Kapital unterstützt. Die Entwickler der auf Android basierenden open-source Spielkonsole "Ouya" haben mit Hilfe der Crowd über die Crowdfunding- Plattform Kickstarter ihr Projekt finanziert. Innerhalb von nur 29 Tagen kamen dabei von 63.000 Unterstützern fast 8,6 Mio. USD zusammen. Man findet zurzeit im Internet viele weitere erfolgreich abgeschlossene Projekte oder Gründungen neuer Unternehmen die über Crowdfunding finanziert worden sind. Die aktuellen Statistiken zeigen einen rasanten Anstieg des über Crowdfunding eingesammelten Kapitals. Allein im vierten Quartal des Jahres 2013 wurden auf den deutschen Crowdfunding-Plattformen über 1,9 Mio. EUR für Startups, Projekte oder Unternehmen eingesammelt, dies entspricht dem Volumen vom gesamten Jahr 2012. W


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Product Details
  • ISBN-13: 9783668512184
  • Publisher: Grin Verlag
  • Publisher Imprint: Grin Verlag
  • Height: 210 mm
  • No of Pages: 32
  • Spine Width: 2 mm
  • Width: 148 mm
  • ISBN-10: 3668512183
  • Publisher Date: 07 Sep 2017
  • Binding: Paperback
  • Language: German
  • Returnable: N
  • Weight: 54 gr


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