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Creative Zing!: Spark Your Creativity -- And Powerfully Present Your Ideas!

Creative Zing!: Spark Your Creativity -- And Powerfully Present Your Ideas!

          
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About the Book

Creativity is a highly valued resource in the business world, fueling innovation, boosting morale, and providing differentiation. However, individuals and teams too often dwell in a Zombie Zone of boredom and weak ideas or in the Zigzag Zone of confusion and non-productive ideas. Creative Zing! helps readers move out of those zones and bring their creativity into the Zing Zone of strong, consistent ideas and successful expression of those ideas. And by thriving in a creative Zing Zone, readers can have a more imaginative, fulfilling life. The book is formatted as powerful, digestible single-page messages for busy, attention-challenged designers, writers, marketers, product developers and professionals in other creative fields. Creative Zing! is the only book in the creativity genre that deals with both how to generate more ideas and how to effectively present those ideas to decision makers . Using a framework of five Es -- Explore, Experiment, Exhale, Examine, Express -- Creative Zing! provides 75 quick-hitting, real-world essays on ways to ignite creativity, spark ideas and bring those ideas to reality. The book is filled with how-to advice, quotes and examples to inspire readers and provide techniques they can start using the very next day.
About the Author: Sam Harrison is an in-demand speaker and popular author whose mission is to help people expand and express their creativity. He speaks from experience, having been on all sides of creative communications - agency and freelance, client and corporate, and, most recently, academic, speaking and coaching. During his years in product development, brand communications and creative services, Sam worked with such clients and associates as NFL, Major League Baseball, Hallmark, American Express, Merrill Lynch and Hasbro. The author of three previous books, Sam presents to conferences and companies throughout North America and beyond. He has also taught a variety of classes at Portfolio Center's graduate studies program. He has been a regular contributor to Fast Company, HOW Design Magazine, Idea Connections and many other blogs and publications. Sam can be found at www.zingzone.com


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Product Details
  • ISBN-13: 9781733443906
  • Publisher: Machillock Publishing
  • Publisher Imprint: Machillock Publishing
  • Height: 231 mm
  • No of Pages: 240
  • Spine Width: 15 mm
  • Width: 155 mm
  • ISBN-10: 1733443908
  • Publisher Date: 15 Mar 2020
  • Binding: Paperback
  • Language: English
  • Returnable: Y
  • Weight: 385 gr


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