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The Complete Guide to Email Marketing: Book I: Getting Started

The Complete Guide to Email Marketing: Book I: Getting Started

          
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About the Book

Email marketing is a powerful tool for promoting and selling any kind of product - from books, classes, and coaching to selling a service or physical product. THE COMPLETE GUIDE TO EMAIL MARKETING features the tools and techniques you need to use for this approach to gain visibility and credibility and build your business for more sales and profits. This first book in the series: BOOK I: GETTING STARTED covers these topics: - The growing power of email marketing - The many email marketing approaches - Setting your goals - Deciding on your current goals - Deciding on your products - Developing your products - Putting it all together Gini Graham Scott has published over 50 books with traditional publishers and over 50 books through her own company, Changemakers Publishing.
About the Author: GINI GRAHAM SCOTT, Ph.D., J.D., is a nationally known writer, consultant, speaker, and seminar leader, specializing in business and work relationships, professional and personal development, social trends, and popular culture. She has published over 50 books with major publishers. She has worked with dozens of clients on memoirs, self-help, popular business books, and film scripts. Writing samples are at www.ginigrahamscott.com and www.changemakerspublishingandwriting.com. She is a Huffington Post regular columnist, commenting on social trends, business, and everyday life at www.huffingtonpost.com/gini-graham-scott. She is the founder of Changemakers Publishing featuring books on work, business, psychology, social trends, and self-help, which has published over 50 print, ebooks, and audiobooks. She has licensed several dozen books for foreign sales, including the UK, Russia, Korea, Spain, and Japan. She has received national media exposure for her books, including appearances on Good Morning America, Oprah, and CNN. She has been the producer and host of a talk show series, CHANGEMAKERS, featuring interviews on social trends. Her books on business relationships and professional development include: Turn Your Dreams into Reality (Llewellyn) Resolving Conflict (Changemakers Publishing) A Survival Guide for Working with Bad Bosses (AMACOM) A Survival Guide for Working with Humans (AMACOM) Credit Card Fraud with Jen Grondahl Lee (Rowman) Lies and Liars: How and Why Sociopaths Lie (Skyhorse Publishing) Scott is also active in a number of community and business groups, including the Lafayette and Danville Chambers of Commerce. She is a graduate of the prestigious Leadership Contra Costa program, is a member of B2B groups in Danville and Walnut Creek, and a BNI member. She is the organizer of six Meetup groups in the film and publishing industries with over 5000 members in Los Angeles and the San Francisco Bay Area. She does workshops and seminars on the topics of her books. She received her Ph.D. from the University of California, Berkeley, and her J.D. from the University of San Francisco Law School. She has received several MAs at Cal State, East Bay.


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Product Details
  • ISBN-13: 9781541318007
  • Publisher: Createspace Independent Publishing Platform
  • Publisher Imprint: Createspace Independent Publishing Platform
  • Height: 254 mm
  • No of Pages: 36
  • Series Title: English
  • Weight: 104 gr
  • ISBN-10: 1541318005
  • Publisher Date: 10 Jan 2017
  • Binding: Paperback
  • Language: English
  • Returnable: N
  • Spine Width: 2 mm
  • Width: 178 mm


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