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Comida Fantástica / Fantastic Food

Comida Fantástica / Fantastic Food

          
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About the Book

Interpretar mal los envases alimentarios puede ser perjudicial para tu salud.

Aprende a comprar bien para comer mejor.

La comida envasada ocupa cada vez más espacio en los supermercados y en la vida cotidiana.

Cuando hacemos la compra, los envases de los productos condicionan nuestras decisiones sobre qué llevamos y qué no. Esos envases, además de proteger los alimentos, ejercen de portavoces: están llenos de textos e imágenes que nos cuentan cómo es lo que hay dentro. Sin embargo, ese relato no siempre se corresponde fielmente con la realidad. La versión exterior suele ser mejor que el producto real y, muchas veces, llega a ser pura fantasía.

En este libro, Laura Caorsi, periodista especializada en alimentación y salud, analiza y nos explica la diferencia entre la fantasía que compramos y la realidad que consumimos. También nos muestra cuáles son las estrategias de seducción que utilizan los envases y nos ofrece herramientas para no naufragar en el colorido mar de las etiquetas, las promesas y la publicidad.

ENGLISH DESCRIPTION

Misreading the labels in food packaging can be hazardous to your health.

Learn how to buy well in order to eat better.

Packaged foods are taking up more and more space in supermarkets and in everyday life.

When we buy groceries, containers condition our choices over what we take and what we don't. These containers, besides protecting foods, act as representatives, filled with text and images, telling us the story of what is inside. However, this tale does not always match reality. The exterior version is usually better than the real product, and sometimes pure fantasy.

In this book, journalist specialized in food and health Laura Caorsi analyses and explains the differences between the fantasy we buy and the reality we eat. She also reveals which seduction strategies are used on packaging, giving us tools to keep afloat in the colorful sea of labels, promises, and publicity.


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Product Details
  • ISBN-13: 9788419820051
  • Publisher: Prh Grupo Editorial
  • Publisher Imprint: Vergara
  • Height: 213 mm
  • No of Pages: 288
  • Spine Width: 23 mm
  • Width: 140 mm
  • ISBN-10: 8419820059
  • Publisher Date: 22 Oct 2024
  • Binding: Paperback
  • Language: Spanish
  • Returnable: Y
  • Weight: 340 gr


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