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Chancen auf dem liberalisierten Briefmarkt 2003

Chancen auf dem liberalisierten Briefmarkt 2003

          
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About the Book

Inhaltsangabe: Einleitung: Wir leben in einer Zeit des Wandels; in den letzten 50 Jahren mehr denn je. Die Welt rückt immer mehr zusammen und wir sind nur noch einen Mausklick von der anderen Seite des Globus entfernt. Grenzen, psychische und physische verschwimmen immer mehr und scheinen zu verschwinden. Dies ist nicht nur ein Trend, sondern eine logische Entwicklung. Der mündige Bürger macht sich frei im Denken und Handeln. Dieser Entwicklung kann sich auch die Wirtschaft nicht entziehen. Die Zeiten, in denen staatliche Reglementierungen und Kassenfüllerei uns dazu zwangen zu sagen: „Das kostet nun einmal soviel", sind endgültig vorbei. Nun heißt es: Willkommen auf dem freien Markt! Das Zauberwort heißt Liberalisierung. Wir schreiten mit großen Schritten in Richtung staatlicher Unabhängigkeit. Der Liberalisierungsboom der letzten Jahre hat uns gezeigt, was alles möglich ist. Wir haben viel dazugelernt, zum Beispiel, dass man nach Freiburg 100% vorwählen muss (0 10 90 = 100%), dass Strom gelb ist und dass „Sie bei 11 88 0" geholfen wird. Der Kunde besteigt nun langsam aber sicher den Königsthron und kann endlich frei wählen. Im Jahr 2003 ist es endlich soweit. Das älteste staatliche Monopol Deutschlands fällt: das Postmonopol! Die Liberalisierung des deutschen Briefmarktes kommt mit der Freigabe von Briefzustellungen mit einem Einzelgewicht bis einschließlich 200g endgültig zum Abschluss. Nun heißt es: Start frei für innovative Dienstleister. Fragen, die man sich nie gestellt hat, können plötzlich über Marktanteile entscheiden. „Wo steht der nächste Briefkasten?", „Kann meine Post nicht auch abgeholt werden?", „Warum zahle ich 1,10 DM für Briefzustellung am nächsten Tag, wenn mein Brief auch ruhig 3 Tage unterwegs sein kann?" ...all diese Fragen gewinnen nun an wirtschaftlicher Bedeutung und können über die Existenz neuer Unternehmen entscheiden. Diese Fallstudie soll Ihnen zeigen, welchen Bedingungen sich Unternehmer stellen müssen, wenn sie an diesem Markt


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Product Details
  • ISBN-13: 9783838628431
  • Publisher: Diplom.de
  • Binding: Paperback
  • Language: German
  • Returnable: N
  • Spine Width: 8 mm
  • Width: 148 mm
  • ISBN-10: 3838628438
  • Publisher Date: 13 Nov 2000
  • Height: 210 mm
  • No of Pages: 142
  • Series Title: German
  • Weight: 195 gr


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