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Car Wars: Fifty Years of Backstabbing, Infighting, And Industrial Espionage ....

Car Wars: Fifty Years of Backstabbing, Infighting, And Industrial Espionage ....

          
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About the Book

Ferdinand Porsche, widely revered as the inventor of the VW Beetle, stole the plans for the "people's car" from a Czech designer with Hitler's help. General Motors manufactured jet engines for Hitler's army, then got $33 million in tax exemptions from the U.S. government for damages sustained by Allied bombing of its German factories. Packed with these and other tales of greed and treachery, Car Wars is a must-read lesson in industrial strategy and a fascinating, behind-the-scenes history of the world's best-known automobiles Table Of Contents: AcknowledgmentsPrologue1Hitler: The Dictator in the Driver's Seat32Japan: Samurai into Sedans213Agnelli, FIAT, and the Cinquecento284Les Chemins de la Liberte et les Deux Chevaux335A Very British People's Car366An American in Europe437Il Boom: Italy and Agnelli on the Autostrada488De Gaulle and "The Goddess"549Mercedes-Benz and the Economic Miracle5710BMW and the Pride of Bavaria6011Dr. Porsche and Other People's Cars6412The Men in Motown7513Auto da Fe: Snapshots from the Suicide of the British Auto Industry8114The Last of the Line Leaves Wolfsburg9015Collision: The Autocrat and the Commissars9516The Coming of Age of the Samurai Sedan10217Brand Loyalty and the Bedouin: Mercedes-Benz and General Motors in the Middle East10918Marx, Mao, and Motoring: Internal Combustion at Renault and Peugeot-Citroen11619Toyota, Mazda, Datsun, and the Drive Upmarket12320Inside Castle Volvo: PG, ET, and the Company That Outgrew a Country12721Radial Chic: The Coming of Age of Four-Wheel Drive13222"How Much of Your Garden Are You Going to Give to the Japanese?" Roger Smith and the New Ghost Towns of the Midwest13623Fallen by the Roadside: Trabant and Zil in a Disintegrating Europe14324Contenders: Malaysia and South Korea15125"This Is an Economic Pearl Harbor": General Motors and the Downsizing of Detroit15626Supermodels and "Superlopez": The Catwalk and the Covert Car Wars16227How the Rise of Japan and the Fall of the Wall Brought the Germans to


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Product Details
  • ISBN-13: 9781559704007
  • Publisher: Arcade Publishing
  • Binding: Paperback
  • Language: English
  • Weight: 498.95 gr
  • ISBN-10: 1559704004
  • Publisher Date: 10 Jan 1997
  • Height: 21.082 mm
  • No of Pages: 272
  • Width: 155.2 mm

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