About the Book
BREAKING IN(R) helps you build the portfolio you need to get the job you want. With advice from over 100 product design luminaries, BREAKING IN(R) gives you an unfair advantage over the rest. - Get specific advice from the exact people you want to work for. - Learn what Creative Directors are looking for in your portfolio. - Avoid the common traps that most portfolios fall into. - See how the best in the industry got their start. BREAKING IN(R) contains interviews with: Yves Behar, fuseproject; Chris Bangle, Chris Bangle Associates; Ralph Gilles, Chrysler; Moray Callum, Ford; Neil Brooker, DesignworksUSA; Blaise Bertrand, IDEO; Jonas Damon, frog; Robert Brunner, Ammunition; Jason Mayden, Mark One; Michael Young, Michael Young Ltd.; Mike Simonian, Mike & Maaike; Kyle Swen, Astro Studios; Gadi Amit, NewDealDesign; Don Norman, Nielsen Norman Group; Jonah Becker, HTC; Howard Nuk, Samsung North America; Dan Harden, Whipsaw; Sohrab Vossoughi, Ziba; Dick Powell, Seymourpowell; Michael DiTullo, DEI Holdings; Laurene Leon Boym, Boym Partners; Allan Chochinov, core77.com & SVA; Felicia Ferrone, fferrone design; Sigi Moeslinger & Masamichi Udagawa, Antenna; David Fellah, DesignIt; Paul Bradley, frog; Alfonso Albaisa, Infiniti; Achim Badstuebner, Mercedes-Benz; Alberto Villarreal, Google; Gianfranco Zaccai, Continuum; Maarten Baas, Studio Maarten Baas; Klaus Tritschler, ICON Aircraft; Christopher Chapman, Hyundai; Max Burton, MATTER; Donald Strum, Michael Graves Design Group; Derek Jenkins, Mazda; Stuart Macey, Hyundai & Author of H Point; Stuart Karten, Karten Design; Ravi Sawhney, RKS Design; Brad Richards, Ford; Ernesto Quinteros, Johnson & Johnson; Nasahn Sheppard, REI; Todd Ellis, Puma; Ken Musgrave, Dell; Jerome Mage, Mage Design; Luca Casini, Luca Casini Design Studio; Branko Lukic, NONOBJECT; Klaus Rosburg, SONIC Design; Curt Bailey, Sundberg-Ferar; RitaSue Siegel, RitaSue Siegel Resources; Imre Molnar, College for Creative Studies; Bob Worrell, Worrell; Bodo Sperlein, Bodo Sperlein; Pip Tompkin, Pip Tompkin Design; Harm-Willem Hogenbirk & Marc Nagel, Pilotfish; Robert Arko, A+O; Edwin James, PSA Peugeot Citroen; Brian Ling, Design Sojourn; Andrew Deming & Rachel Gant, Yield Design; Chelsia Lau, Ford; Rhys Newman, HERE/Nokia; Bryon Fitzpatrick, College for Creative Studies; Bill Barranco, Autovision; Eric Chan, ECCO Design; Philip Leung, Altitude; Brian Stephens, Design Partners; Tylor Garland, Boombang; Marianne Grisdale, TEAMS Design; Paul Hatch, TEAMS Design; Roland Boal, Priestmangoode Design China; Mary Reid, Kohler; Michiel Knoppert, Dell; Myk Lum, LDA; Fritz Frenkler, f/p design; Christopher Benjamin, Chrysler; Adam Bazydlo, Ford; Mugendi M'Rithaa, Cape Peninsula University of Technology; Lindsay White Funk, Vans; Brian Kutsch, Lacoste; Todd Herlitz, Radio Flyer; Julie Heard, Mixer Design Group; Dr. Mark Breitenberg, Art Center; Anton Ljunggren, BioLite; Chris Zarlenga, Hyundai; Ronald Lewerissa, FLEX/the INNOVATIONLAB; Paul Backett, Evolve Collaborative; Demetrius Romanos, Targus; Rajat Shail, Honeywell; Matthew Paprocki, Goodhatch; Tom Matano, Academy of Art University; Gary Natsume, Magic Leap; Tjeerd Veenhoven, Studio Tjeerd Veenhoeven; Lambert Kamps, Lambert Kamps Art & Design; Craig Vogel, DAAP: University of Cincinnati; Jason Hill, Founder, Eleven; Alexander Pelikan, PeLiDesign; Thomas Degn, Umea Institute of Design; Kim Karlsrud, COMMONstudio; Matt Corrall, DNV GL; Leonardo Massarelli, QuesttoNo; Daniel Tomicic, Scuderia Zagreb; Cathy Karry, Art Center; Thornton Lothrop, Design Central; Anne Marie Boutin, APCI and Pam Nyberg, Humana.