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BMC propulseur d'idées et générateur de plan d'affaires

BMC propulseur d'idées et générateur de plan d'affaires

          
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About the Book

Cet e-Book est un guide concret et pratique de création d'entreprise riche par son contenu et innovateur par sa démarche. Il vous livre les clés indispensables pour rendre intelligible et simple un faisceau de concepts et de notions qui vous aideront à mieux vous représenter les éléments constitutifs de l'acte de création et donner vie à votre projet entrepreneurial.Il reprend de A à Z l'ensemble des étapes de la démarche entrepreneuriale. Il vous livre un contenu concret de chaque étape, les outils mobilisés et la logique d'ensemble qui caractérise l'effort de réflexion et d'action pour concrétiser une idée d'affaires avec succès. Le but de ce guide est de permettre au créateur d'entreprise de piloter de façon autonome son idée de projet. Il met à votre disposition une boite à outils. Cette dernière propose des études de cas, des quizz et des fiches pratiques qui sont le fruit d'une longue expérience dans l'enseignement en entrepreneuriat, l'accompagnement et le coaching des dizaines de porteurs de projet s à succès.Vous trouverez cinq parties principales: Dans la première partie, je vous propose une mise à plat du BMC, du Business plan et du Business model. Ces derniers n'auront plus aucun secret pour vous . Dans la deuxième partie, le guide offre une démarche qui vous permet d'explorer la notion de proposition de valeur indispensable pour tout projet. Elle est Illustrée par des exemples concrets pour vous inspirer.La troisième partie, explique pas à pas la démarche de segmentation de manière à vous approprier les notions et les outils utilisés pour choisir avec succès votre cible et mieux orienter et structurer votre communication.La quatrième partie du guide propose une démarche qui vous aidera à mieux vous représenter les interactions que vous aurez avec vos futurs clients, ce qui vous permettra de suivre leurs comportement et d'anticiper leurs besoins.Dans la cinquième partie, le guide vous livre une panoplie d'outils à concevoir, à déployer et à maintenir pour assurer la communication et la livraison de la valeur que vous avez crée pour votre client. Ce qui vous permettra de maximiser votre chiffre d'affaire et de rentabiliser votre entreprise.


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Product Details
  • ISBN-13: 9798555547187
  • Publisher: Independently Published
  • Publisher Imprint: Independently Published
  • Height: 229 mm
  • No of Pages: 42
  • Spine Width: 2 mm
  • Width: 152 mm
  • ISBN-10: 8555547180
  • Publisher Date: 29 Oct 2020
  • Binding: Paperback
  • Language: French
  • Returnable: N
  • Weight: 68 gr


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