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Betrachtung der Teamsportindustrie am Beispiel der amerikanischen Major Leagues und der Fußballbundesliga

Betrachtung der Teamsportindustrie am Beispiel der amerikanischen Major Leagues und der Fußballbundesliga

          
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About the Book

Inhaltsangabe: „(...). Europa wächst zusammen, die Währung verschwindet, es wird den Euro geben. Und die Europaliga, ob wir wollen oder nicht", so lautet ein Zitat von Franz Beckenbauer in „Fußball Geld und Medien". Eine Europaliga nach amerikanischem Vorbild, in der es weder Auf- noch Abstieg gibt und bei der es um weit höhere Summen als in der uns bekannten Bundesliga geht. Wie groß ist das „big business", über das wir hier reden? Im Anschluss an diese Fakten muss konsequenterweise die Frage folgen, durch welche Umstände diese Zahlen der amerikanischen Major Leagues zustande kommen können, welches Ligensystem und vor allem welche Marktmachtverhältnisse dies möglich machen. Des weiteren soll untersucht werden, ob Parallelen zum deutschen Vereinssystem bestehen. Bevor jedoch diese Fragen beantwortet werden können, muss das Thema „Sport in den USA" allgemein aufgearbeitet werden. Es ist kaum Literatur über die große Bandbreite des Sports in den USA zu finden, die den „Sport in den USA" thematisiert und die Major Sport Leagues in dem weiten Feld des professionalisierten Sports einordnet. Auch über den Stellenwert des Major League Sports und wie dieser in den übrigen Sport integriert ist, sind keine ausführlichen Erörterungen vorzufinden. Dieses Problem muss zuerst in Angriff genommen werden, um eine Grundlage, die Voraussetzung für das weitere, tiefere Eindringen in den professionalisierten amerikanischen Sport ist, zu legen. Nach dem Füllen dieser „gaps" können die oben aufgeführten Fragen in Angriff genommen werden. Gang der Untersuchung: Die Arbeit besteht inhaltlich aus zwei Teilen. Das Thema der Arbeit soll in den Kontext der wissenschaftlichen Sportökonomie eingebaut werden. Bevor es im konkreten Teil „Marktmachtinstrumente des Teamsports" um eine genaue Aufarbeitung von Einzelheiten des amerikanischen Ligensystems und den Vergleich zum deutschen Vereinssystem geht, soll auf den Sport in den USA und den Major League Sport im Allgemeinen eingegangen werden. D


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Product Details
  • ISBN-13: 9783838658360
  • Publisher: Diplom.de
  • Binding: Paperback
  • Language: German
  • Returnable: N
  • Spine Width: 6 mm
  • Width: 148 mm
  • ISBN-10: 3838658361
  • Publisher Date: 12 Sep 2002
  • Height: 210 mm
  • No of Pages: 98
  • Series Title: German
  • Weight: 136 gr

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Betrachtung der Teamsportindustrie am Beispiel der amerikanischen Major Leagues und der Fußballbundesliga
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