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Benchmarking. Entwicklung und Implementierung eines geeigneten Benchmarking-Konzeptes für die Lübecker Hafen Gesellschaft mbH

Benchmarking. Entwicklung und Implementierung eines geeigneten Benchmarking-Konzeptes für die Lübecker Hafen Gesellschaft mbH

          
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About the Book

Diplomarbeit aus dem Jahr 2003 im Fachbereich BWL - Unternehmensführung, Management, Organisation, Note: 1,3, Universität Lüneburg (Institut für Betriebswirtschaftslehre), Sprache: Deutsch, Abstract: Aufbau und Gliederung der vorliegenden Arbeit folgen konsequent dem Ziel dieser Arbeit, der Entwicklung und theoretischen Implementierung eines geeigneten Benchmarking-Konzeptes in das Unternehmen der Lübecker Hafen Gesellschaft. Grundlage für alle folgenden Überlegungen soll das Kapitel 2 bilden. Durch die Darstellung der Grundzüge des Benchmarking soll der Ausgangspunkt für weitere, tiefergehende Überlegungen geschaffen werden. Im weiteren Verlauf der Arbeit erfolgt dann eine systematische Eingrenzung auf zunehmend signifikantere Charakteristika dieser Methode. Kapitel 3 zeigt dabei die verschiedenen Arten des Benchmarking auf und betrachtet diese kritisch. Auf Grund der in der Literatur vorherrschenden begrifflichen und inhaltlichen Unschärfe ist die vorgenommene Einteilung für das weitere Verständnis der Arbeit unverzichtbar. Kapitel 4 versucht eine weitere Eingrenzung vorzunehmen und betrachtet nunmehr den Benchmarking- Prozess an sich. Schwerpunkt soll dabei die Darstellung der in der Literatur vorgeschlagenen Phasenmodelle sein. Diese bilden die Grundlage für die nachfolgend eigenständige Entwicklung eines geeigneten Benchmarking-Prozesses für die Lübecker Hafen-Gesellschaft mbH. Bei der Entwicklung des Prozesses werden sowohl die in den Kapiteln zuvor erarbeiteten Erkenntnisse wie auch individuelle Anforderungen der Lübecker Hafen-Gesellschaft berücksichtigt. Abschließend erfolgt in Kapitel 5 dann die Implementierung des entwickelten Konzeptes. Zu beachten ist dabei, dass diese Arbeit nicht den Anspruch einer praktischen Umsetzung erfüllen kann, sondern vielmehr ein theoretischesHandlungsschema darstellen will. Zur Erreichung der genannten Zielsetzung soll nach folgender Methodik vorgegangen werden: Darstellung allgemeiner Charakteristika des Benchmarking


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Product Details
  • ISBN-13: 9783638700122
  • Publisher: Grin Publishing
  • Binding: Paperback
  • Language: German
  • Returnable: N
  • Spine Width: 6 mm
  • Width: 148 mm
  • ISBN-10: 3638700127
  • Publisher Date: 26 Jul 2007
  • Height: 210 mm
  • No of Pages: 104
  • Series Title: German
  • Weight: 145 gr


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