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Behavioural Finance

Behavioural Finance

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Product DescriptionThe thoroughly revised 2nd edition of behavioural finance is designed as a textbook for students of MBA and CFA programme. It will also serve a reference book for investment practitioners and corporate finance executives. The book discusses financial decision-making and financial markets from the perspective of behavioural sciences and allied disciplines. It expounds theories of behavioural finance and explores ways and means of injecting greater rationality in financial and investment decisions making. Salient features: an overview of behavioural finance new and updated content in chapters 2-14 a new mini case on behavioural biases and asset allocation 16 New appendices such as expectations investing process, left brain, right stuff, and the paradox of choice.About the AuthorDr. Prasanna Chandra, Director of Centre for Financial Management, is an MBA, PhD (Finance). He has over five decades of teaching experience in postgraduate and executive education programmes. He was a professor of finance at Indian Institute of Management, Bangalore for nearly two decades. He was a visiting professor of finance at Southern Illinois University, USA for two years. He was appointed as a member of several committees including the Capital Issues Advisory Committee, the High Powered Committee on Insurance Sector Reforms, and the SEBI Committee on Derivatives. He has served on the boards of a number of organizations including Torrent Pharmaceuticals, Power Finance Corporation, UTIIAS, ICFAI, SDMIMD, IFCI, IIM (B), Templeton Mutual Fund, Bangalore Stock Exchange Limited, and Karnataka Soaps and Detergents Limited. He has been a consultant to many organisations.

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About the Book

This book on Behavioural Finance discusses about financial decision making and financial markets from
the perspective of behavioural sciences and allied disciplines. A well-researched book in the upcoming
area, it is meant to be a text-book for the first course on behavioural finance. It will also provide investment
practitioners and finance executives a rich understanding of the behavioural dimensions of their
decisions..

Salient Features:
• Written in an easy-to-understand language, avoiding technicalities
• Focusses on application of ideas in realms of investment and finance
• 7 chapter-end cases, 57 exhibits and 19 ‘snippets from real world’
• Solved problems and chapter-end exercises

About the Author

Prasanna Chandra, Director, Centre for Financial Management, Bangalore



Table of Contents:
PART I: NEOCLASSICAL FINANCE, PROSPECT THEORY, AND MARKET INEFFICIENCY 1. Rational Expectations Paradigm and the Behavioural Challenge 2. Foundations of Rational Finance 3. Prospect Theory, Framing, & Mental Accounting 4. Inefficient Market Hypothesis PART II: FOUNDATIONS OF BEHAVIOURAL FINANCE 1. Heuristics and Biases 2. Self- deception 3. Emotional Factors and Social Forces 4. Neuroscientific and Biological Perspective PART II: BEHAVIOURAL ASPECTS OF INVESTING 1. Investor Behaviour 2. Market Outcomes 3. Value Investing PART IV: BEHAVIORAL CORPORATE FINANCE 1. Behavioural Corporate Finance 2. Building a Smart Organisation PART V: OTHER INSIGHTS 1. Wisdom From Other Sources Appendix A: Global Financial Crisis


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Product Details
  • ISBN-13: 9789385965555
  • Publisher: McGraw Hill Education (India) Pvt Ltd.
  • Binding: Paperback
  • No of Pages: 424
  • ISBN-10: 9385965557
  • Publisher Date: June,2016
  • Edition: 1

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