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Bank- Und Finanzmanagement: Marketing -- Rechnungswesen -- Finanzierung Reflexionen Aus Der PRAXIS

Bank- Und Finanzmanagement: Marketing -- Rechnungswesen -- Finanzierung Reflexionen Aus Der PRAXIS

          
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About the Book

Am 27. Marz 1993 vollendet Professor Dr. Joachim Sflchting sein 60. Lebensjahr. Die vorliegende Festschrift zu diesem Ereignis wird von ehemaligen Doktoranden getra- gen, die mit ihren Beitrigen ihrem akademischen Lehrer gemeinschaftlich gratulieren. Das Buch weicht dadurch vom traditioneIlen Muster ab und soIl nicht zuletzt die enge Beziehung zwischen dem Lehrer und seinem "Nachwuchs" aufzeigen. -Bankmanagement- und -Finanzmanagement-- so lauten die Titel der beiden Stan- dardlehrbUcher Suchtings, die uns nicht nur bei der Tiitigkeit an der Universitat begleitet haben, sondern zugleich den Rahmen fur das breite Arbeitsgebiet des Jubilars abstecken. Die Verbindung von an den industrieIlen Verhiiltnissen ausgerichteten betriebswirtschaftlichen Grundlagen mit den aus der Funktion der Bank abgeleiteten spezifischen kreditwirtschaftlichen FragesteIlungen steIlt den Kern des Werkes von Suchting dar. Seine Anschauung des Bankbetriebes als ausgelagerte, selbstandige Finanzabteilung eines Industrieunternehmens hat Wissenschaft und Praxis glei- chermaBen befruchtet. Wenn heute von In-House Banking die Rede ist, so zeigt das, wie sehr die friiher starren Grenzen zwischen Kapitalnachfragern und -anbietern ver- schwimmen. -Bank- unil Finanzmanagement- - als die zwei Seiten einer MedaiIle gesehen -haben wir daher auch dieses Buch uberschrieben. Mit Reflexionen aus der Praxis wollen wir uns diesem Thema aus unserem taglichen Arbeitsgebiet heraus nahern. Mittlerweile in Industrieunternehmen, der Kreditwirt- schaft sowie dem padagogischen Bereich tatig, mechten wir zum einen zeigen, in welcher Form akademisches Wissen fur die praktische Arbeit nutzbar gemacht wird. Zum anderen soIl vice versa deutlich werden, inwiefern die Anforderungen der Praxis stets neue FragesteIlungen aufwerfen, die von der Hochschule zu beantworten sind.


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Product Details
  • ISBN-13: 9783409134538
  • Publisher: Gabler Verlag
  • Publisher Imprint: Gabler Verlag
  • Edition: Softcover Reprint of the Origi ed.
  • Language: German
  • Returnable: N
  • Spine Width: 18 mm
  • Weight: 539 gr
  • ISBN-10: 3409134530
  • Publisher Date: 01 Jan 1993
  • Binding: Paperback
  • Height: 244 mm
  • No of Pages: 334
  • Series Title: German
  • Sub Title: Marketing -- Rechnungswesen -- Finanzierung Reflexionen Aus Der PRAXIS
  • Width: 170 mm


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