Brave, Authentic, Loud, Lovable, Spunky & !nspired Put the 6 rules together and you get BALLS!
BALLS! is filled with real-world lessons from top executives at several of the nation's fastest-growing businesses. Learn how they've followed the rules to win the business game and how you can snag their innovative ideas to turn your company into a winning team.
"If you want to become a successful leader in business today, you must commit yourself totally to your company and to your company's customers. You must be an enthusiastic and credible cheerleader for your company at all times. You must be a positive and energizing role model, both inside and outside the company. Alexi Venneri is just this type of role model: bold, creative, and caring."
-- Jeffrey J. Fox, author of How to Become a Rainmaker, How to Become a Great Boss, and How to Become CEO
"An extremely successful blend of storytelling, advice, and wisdom. It's an inspiring book filled with useful anecdotes and marvelously detailed case studies, presented with humor and intelligence."
-- Lou Tice of The Pacific Institute and author of Smart Talk
"This book is addictive. I started skimming it and then drilled down into the examples, ideas, and new-think approaches. I found it engaging and motivational. BALLS! is packed with real-world examples of how to leverage existing assets, whether they are human assets, technological assets, or financial assets. Read this book. It will make a difference for you and your company."
-- Larry Chase, publisher of Web Digest for Marketers and author of Essential Business Tactics for the Net
"BALLS! will inspire you. It's a guide for revving up the passion in yourworkplace. You'll discover how to enhance your sales processes, motivate your employees, and pursue your company's full potential. Read this profound book and your spirit will bounce back."
-- Dan Fine, President of Fine Business Solutions
"Being Brave, Authentic, Loud, Lovable, and Spunky simply makes sense. Put these qualities together and you get a winning combination for any game. This innovative book is like getting a pep talk from your favorite coach."
-- Mark Spangler, CEO of Spangler Investments
Brave, Authentic, Loud, Lovable, and Spunky The keys to sustained business growth and success.
America's small and midsized businesses face unique challenges as they struggle to reach the kind of long-term business goals achieved by larger companies. Balls shows that successful firms follow certain rules and display six essential traits-they are brave, authentic, loud, lovable, and spunky. Add an exclamation mark for "Do It Right Now Before Someone Else Does " and that spells Balls -something all growing businesses need in order to truly succeed. Written by a young executive at one of America's fastest growing small businesses, Balls looks at business success from a decidedly exuberant and creative perspective, bringing fresh ideas and tactics that any business leader, in any industry, will find immediately useful.
Alexi Venneri (Seattle, WA) is Chief Marketing and Communications Officer at Who's Calling, one of the fastest growing companies in America. She joined the firm as employee number 13 and has witnessed it grow to over 300 employees. She is also the former director for the Seattle Mariners who managed all ballpark marketing and fan relations for the team. Her professional career also includes sales management, event planning, training, and marketing for companies in both the U.S. and Canada.
