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Auswirkungen der COVID-19 Pandemie auf das Nutzverhalten von Fitness-Apps. Digitalisierung in der Gesundheitsbranche

Auswirkungen der COVID-19 Pandemie auf das Nutzverhalten von Fitness-Apps. Digitalisierung in der Gesundheitsbranche

          
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About the Book

Masterarbeit aus dem Jahr 2022 im Fachbereich Gesundheit - Digital Health Management, Note: sehr gut, Fachhochschule des bfi Wien GmbH, Sprache: Deutsch, Abstract: Diese Arbeit untersucht, ob es zu einer vermehrten Nutzung von Fitness-Apps während der COVID-19 Pandemie gekommen ist. Wir leben aktuell inmitten einer viralen Pandemie. Ursache dieser Pandemie ist ein hochansteckender Virus (SARS-CoV-2 (COVID-19)), der sich in den oberen Luftwegen ausbreiten und zu schwerwiegenden Lungenerkrankung führen kann. Erste Fälle traten Dezember 2019 auf einem Lebensmittelmarkt in Wuhan (China) auf und schließlich wurde der erste Fall in Deutschland am 27ten Januar 2021 gemeldet. Seitdem hat sich unser Leben stark verändert. In mehreren Ländern wurden die Fitnessstudios geschlossen sowie alle öffentlichen Sportveranstaltungen abgesagt und social distancing propagiert. Die Fortführung von körperlicher Aktivität unter einschränkenden Maßnahmen war eine Herausforderung und es war eine besondere hohe Motivation notwendig Wege zu finden um das Training fortzuführen. Neue Trainingsmöglichkeiten unter Nutzung des eigenen Smartphones via Fitness-Apps können während und nach einer Pandemie von Vorteil sein und unter Umständen das alte gewohnte Trainingsprogramm bereichern. Neue Facetten in Hinblick auf die Gestaltung des Trainings während der Lockdownzeiten in Deutschland unter vermehrter Nutzung von Fitness-Apps, die Motivation, mögliche Erfolgserlebnisse sowie Probleme/ Schwierigkeiten wurden im Rahmen einer standardisierten Online-Befragung mit 25 Kickboxern aus dem WAKO Verband untersucht und beleuchtet. Anhand dieses Athletenkollektivs soll diese wissenschaftliche Arbeit exemplarisch den Stand der Digitalisierung für Deutschland in der Gesundheits-/Fitnessbranche aufzeigen und Fitness-Apps für Athleten und Freizeitsportler in den Fokus rücken. Dieses Projekt steht im direkten Zusammenhang mit der aktuellen COVID-19 Pandemie und der öffentlichen Gesundheit und erfährt dadurch ei


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Product Details
  • ISBN-13: 9783346630049
  • Publisher: Bod Third Party Titles
  • Publisher Imprint: Grin Verlag
  • Height: 210 mm
  • No of Pages: 128
  • Spine Width: 8 mm
  • Width: 148 mm
  • ISBN-10: 3346630048
  • Publisher Date: 16 May 2022
  • Binding: Paperback
  • Language: German
  • Returnable: N
  • Weight: 177 gr


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