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Aus der Krise in ...: 15 Mut machende Erlebnisse & Erkenntnisse von Unternehmerinnen für Unternehmerinnen

Aus der Krise in ...: 15 Mut machende Erlebnisse & Erkenntnisse von Unternehmerinnen für Unternehmerinnen

          
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About the Book

Mit Tag 1 des Covid-19-Lockdown begann die gemeinsame Reise dieser 15 Autorinnen und Unternehmerinnen. Denise Sonderegger hatte alle nach der Schweizer Tradition des "Znüni" (für uns Deutsche = Zwischenmahlzeit) eingeladen. Täglich um 8:30 Uhr begann das Treffen online auf Zoom. Wir tauschten uns aus, sprachen über unsere Sorgen und Erfolge als Menschen und als Unternehmerinnen. In diesem geschützten Raum unter Gleichgesinnten entstand schnell eine enge und starke Verbindung. Eine Verbindung, die uns Mut gab, neue Wege auszuprobieren. Viele von uns hatten jahrelang über die Online-Vermarktung und über Online-Produkte nachgedacht. Und doch hatten wir immer zahlreiche Ausreden gefunden, dies nicht zu umzusetzen. Doch im Lockdown mussten wir plötzlich alle. Die, die schon weiter waren, standen hilfreich zur Seite. Es durfte ein Online-Angebot nach dem anderen das Licht der Welt erblicken: Mandala-Knüpf-Kurse, Yoga- und Pilates-Einheiten, My-home-is-my-castle-Show, das Unternehmer-Bootcamp usw. Wiederum andere trauten sich online sichtbar zu werden: Geschäftsmodelle wurden hinterfragt und erweitert, Webseiten überarbeitet, Online Interviews und Vorträge gehalten, Linkedin-Profile geschärft und vieles mehr. Gemeinsam wurden wir aktiv und kreierten trotz der für alle anstrengenden Zeit einen Glücksmoment nach dem anderen. Als es aber absehbar war, dass die Zeit des Lockdown bald vorbei sein würde, kam Denise mit der Frage, was wir uns eigentlich für unser Unternehmen wünschten? Jede hatte ihre ganz eigenen Ideen, aber zwei Wünsche verbanden uns: Wir alle wollten am liebsten eine volle Warteliste mit Kunden und wir wollten den Znüni in Zukunft nicht aufgeben. Über die Zeit waren unsere Verbindungen so gewachsen, dass wir das jetzt nicht einfach wieder zerreißen wollten. Wir konnten einfach nicht mehr ohne! Es war also klar, der Znüni durfte nicht sterben. Im nächsten Schritt fragten wir uns, warum nicht gemeinsam mit aller Kraft Sichtbarkeit erzeugen, um die Warteliste


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Product Details
  • ISBN-13: 9783752605709
  • Publisher: Books on Demand
  • Publisher Imprint: Books on Demand
  • Height: 203 mm
  • No of Pages: 174
  • Spine Width: 10 mm
  • Weight: 195 gr
  • ISBN-10: 3752605707
  • Publisher Date: 12 Dec 2020
  • Binding: Paperback
  • Language: German
  • Returnable: N
  • Sub Title: 15 Mut machende Erlebnisse & Erkenntnisse von Unternehmerinnen für Unternehmerinnen
  • Width: 127 mm


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