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Análisis de los interesados bajo lineamientos PMI en la conformación de la red empresarial de piscicultores del corregimiento de El Encano, Municipio de Pasto

Análisis de los interesados bajo lineamientos PMI en la conformación de la red empresarial de piscicultores del corregimiento de El Encano, Municipio de Pasto

          
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About the Book

Tesis (Diplomatura) del año 2015 en eltema Economía de las empresas - Marketing, comunicación corporativa, CRM, análisis de mercado, medios de Comunicación Social, Nota: "4,5", Materia: Especialiazación, Idioma: Español, Resumen: La presente investigación tiene como objetivo la elaboración de una estrategia de gestión de los interesados bajo lineamientos PMI en la conformación de una red empresarial de piscicultores en el corregimiento del Encano, Municipio de Pasto; para su elaboración se recurrió a revisión y recopilación de información secundaria asociada al tema de las redes empresariales, stakeholders y subsector piscícola. Para el tema específico de los Stakeholders se apeló al capítulo 13 del PMBOK, donde se encuentra una referencia clara que permite su identificación, evaluación y clasificación, así como los parámetros para la elaboración de estrategias y comunicación con cada uno de ellos. Los resultados permitieron la identificación de los interesados claves sus requisitos y expectativas, dentro de estos se pueden identificar a la Corporación Universitaria Minuto de Dios, la Universidad de Nariño y la Institución Universitaria CESMAG. Dentro de las estrategias que se lograron identificar para el trabajo futuro con los stakeholders están: la orientación los principios de gestión de la red empresarial piscícola utilizando el enfoque de PMBOK, desarrollo del diagnóstico del Sector Piscícola y caracterización de los piscicultores de El Encano y el diseño de talleres pedagógicos que permitan trabajar los factores de predisposición a la asociatividad de los piscicultores. Las conclusiones establecen que el proyecto de la red empresarial abarca interesados del sector público y privado debido a que el sector piscícola es un renglón de gran impacto social y esta priorizado dentro de las cadenas productivas a nivel nacional y regional.


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Product Details
  • ISBN-13: 9783668314610
  • Publisher: Grin Publishing
  • Binding: Paperback
  • Language: Spanish
  • Returnable: N
  • Spine Width: 7 mm
  • Width: 148 mm
  • ISBN-10: 3668314616
  • Publisher Date: 10 Oct 2016
  • Height: 210 mm
  • No of Pages: 114
  • Series Title: Spanish
  • Weight: 159 gr


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