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Anwendung der Lean Startup Methode an der konkreten Gründung eines Softwaredienstleisters

Anwendung der Lean Startup Methode an der konkreten Gründung eines Softwaredienstleisters

          
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About the Book

Bachelorarbeit aus dem Jahr 2013 im Fachbereich BWL - Unternehmensgründung, Start-ups, Businesspläne, Note: 2,0, Fachhochschule Vorarlberg GmbH, Sprache: Deutsch, Abstract: Der Begriff Lean ist heutzutage in aller Munde. Von der Automobilindustrie hat sich das Lean Konzept erst auf andere Branchen ausgebreitet und ist nun mit dem Lean Startup Ansatz im Gründungsumfeld angekommen. Beim Lean Ansatz geht es im Kern darum Verschwendung zu eliminieren, sich auf die wertschöpfenden Tätigkeiten zu konzentrieren und flexibel zu agieren. Die Basis eines mittels Lean Ansatz gegründeten Startup Unternehmens bildet nicht wie bisher der Businessplan, sondern das Geschäftskonzept. Dieses muss bereits strikt nach dem Lean Gedanken optimiert und laufend angepasst werden. Von Zentraler Bedeutung ist die Einbindung der Kunden in den Entwicklungsprozess des Produktes oder der Dienstleistung. Geschäftsideen müssen dabei möglichst schnell und mit möglichst wenigen Ressourcenaufwand den Kunden präsentiert werden. So soll eine Initiale Idee auf ihre Substanz und ihre Erfolgsaussichten geprüft werden. Der Aufbau des Unternehmens selbst und die Produktentwicklung erfolgt mittels agiler Methoden. So wird sichergestellt flexibel auf Änderungen von Kundenanforderungen oder auf mangelnde Nachfrage reagieren zu können. Bei Gründungen nach der traditionellen Methode mittels Businessplan ist dies oft nicht möglich bzw. mit einem Scheitern des Unternehmens verbunden. Speziell für die Entwicklung von Software eignen sich bestehende agile Methodensets wie Scrum oder Extreme Programming. Es soll dabei auf frei verfügbare Software gesetzt werden.


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Product Details
  • ISBN-13: 9783656668381
  • Publisher: Grin Verlag Gmbh
  • Binding: Paperback
  • Language: German
  • Returnable: N
  • Spine Width: 6 mm
  • Width: 148 mm
  • ISBN-10: 3656668388
  • Publisher Date: 18 Jun 2014
  • Height: 210 mm
  • No of Pages: 92
  • Series Title: German
  • Weight: 131 gr


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Anwendung der Lean Startup Methode an der konkreten Gründung eines Softwaredienstleisters
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