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Akzeptanz von Sprachassistenten zur Steuerung vernetzter Geräte im Smart Home: Eine quantitative Analyse mit Hilfe von PLS (Partial Least Squares)

Akzeptanz von Sprachassistenten zur Steuerung vernetzter Geräte im Smart Home: Eine quantitative Analyse mit Hilfe von PLS (Partial Least Squares)

          
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About the Book

Masterarbeit aus dem Jahr 2017 im Fachbereich Medien / Kommunikation - Multimedia, Internet, neue Technologien, Note: 1,5, FOM Hochschule für Oekonomie und Management gemeinnützige GmbH, Hochschulstudienzentrum Hamburg, Sprache: Deutsch, Abstract: Viele Menschen sind technischen Innovationen gegenüber positiv eingestellt. In dieser Arbeit wird die Akzeptanz der Sprachassistenten zur Steuerung vernetzter Geräte im Smart Home untersucht. Es geht darum, ein elektronisches intelligentes Gerät, das mithören und Dinge eigenständig erledigen kann, an einem intimen Ort zu installieren. Es wirkt fast so, als würde man ein neues Familienmitglied aufnehmen, es in vertraute Informationen einweihen und es lernen lassen. Mit Blick auf die Cyberkriminalität des 20. Jahrhunderts dürfte dies für den einen oder anderen Nutzer ein Grund sein, sich die Sache vorerst aus der Ferne anzusehen. Im Wettlauf mit der Konkurrenz nimmt sich kein Anbieter die Zeit, auf technische Standards zu warten. Aus diesem Grund sind bisher viele Geräte untereinander nicht kompatibel und Hacker haben leichtes Spiel. Es bestehen in sich geschlossene Systeme, sogenannte Insellösungen. Eine weitere Herausforderung für die Entwickler ist der Umgang mit der Akzeptanz der Nutzer. Je menschenähnlicher die Geräte werden, desto weniger akzeptieren sie das Gerät. Forscher beschreiben dieses Phänomen als Uncanny Valley (unheimliches Tal). Erst wenn die Imitation perfekt ist, steigt die Akzeptanz wieder an. Dies wiederum erzeugt weitere Herausforderungen, denn es besteht die Gefahr, dass man von den Geräten zu viel erwartet. Wie weit sind die Deutschen, wenn es um Sprachassistenten und die Steuerung ihrer heimischen Geräte geht? Die Gestaltung eines Sprachassistenten und der Einzug in das private Zuhause sind nicht unbedingt einfach. Eine Reihe von Faktoren haben einen direkten oder indirekten, positiven oder negativen Einfluss auf die Akzeptanz von Sprachassistenten. Für alle beteiligten Unternehmen ist somit die Ana


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Product Details
  • ISBN-13: 9783668659445
  • Publisher: Grin Verlag
  • Publisher Imprint: Grin Verlag
  • Height: 210 mm
  • No of Pages: 100
  • Spine Width: 6 mm
  • Weight: 140 gr
  • ISBN-10: 3668659443
  • Publisher Date: 21 Mar 2018
  • Binding: Paperback
  • Language: German
  • Returnable: N
  • Sub Title: Eine quantitative Analyse mit Hilfe von PLS (Partial Least Squares)
  • Width: 148 mm


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Akzeptanz von Sprachassistenten zur Steuerung vernetzter Geräte im Smart Home: Eine quantitative Analyse mit Hilfe von PLS (Partial Least Squares)
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Akzeptanz von Sprachassistenten zur Steuerung vernetzter Geräte im Smart Home: Eine quantitative Analyse mit Hilfe von PLS (Partial Least Squares)
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