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Akzeptanz von KI-Technologien bei Mitarbeitern: Ein empirisches Forschungsdesign

Akzeptanz von KI-Technologien bei Mitarbeitern: Ein empirisches Forschungsdesign

          
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About the Book

Studienarbeit aus dem Jahr 2021 im Fachbereich BWL - Unternehmensführung, Management, Organisation, Note: 1,0, SRH Hochschule Riedlingen, Sprache: Deutsch, Abstract: Ziel dieser Forschungsarbeit ist es, eine empirische Forschung und Analyse zur Akzeptanz von digitalen Produkten mit KI-Technologie innerhalb der Belegschaft durchzuführen, die schließlich eine fundierte Diskussion des Fragenkomplexes ermöglicht und dem Management als Entscheidungsgrundlage dienen wird. Gleichgültig welcher Branche oder Unternehmensgrößenordnung sie angehören, zahlreiche Unternehmen stehen vor der Einführung digitaler Produkte und Dienstleistungen. Um für einen solchen Fall die in Kapitel 1.1 genannte Fragestellung zu erörtern, soll diese Forschungsarbeit ein fiktives und somit exemplarisches, dennoch möglichst allgemeingültiges Unternehmen fokussieren, dessen verantwortliches Management ein digitales Produkt am Markt einführen will. Ein Prototyp soll bereits erarbeitet worden sein, wie auch ein neues damit einhergehendes Geschäftsmodell. Die Ausgangslage lässt dem Management allerdings Grund zur Annahme, dass es möglicherweise zu erhöhten Schwierigkeiten bezüglich der Akzeptanz dieser auf KI-Technologie basierenden Veränderung in der Belegschaft kommen könnte. Da die Akzeptanz innerhalb der Organisation jedoch einen entscheidenden Faktor für den Erfolg des digitalen Produktes darstellt, sieht sich das Management in der Verantwortung, ein allgemeines Stimmungsbild und erste Anhaltspunkte über die Akzeptanz zu erheben. Vor Einführung des Produktes ist daher eine fundierte empirische Analyse geplant, dessen detaillierte Ausführung in Kapitel 3 erfolgt.


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Product Details
  • ISBN-13: 9783346410078
  • Publisher: Grin Verlag
  • Publisher Imprint: Grin Verlag
  • Height: 210 mm
  • No of Pages: 46
  • Spine Width: 3 mm
  • Weight: 72 gr
  • ISBN-10: 3346410072
  • Publisher Date: 10 Apr 2021
  • Binding: Paperback
  • Language: German
  • Returnable: N
  • Sub Title: Ein empirisches Forschungsdesign
  • Width: 148 mm


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