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Affiliate Marketing I: Start eines Partnerprogramms

Affiliate Marketing I: Start eines Partnerprogramms

          
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About the Book

Dieses Buch richtet sich an Onlineshop-Betreiber und all jene, die sich mit dem Thema Affiliate Marketing auseinandersetzen möchten. - Was ist Affiliate Marketing? - Wie setze ich ein Partnerprogramm auf? - Wie berechne ich die richtige Provision? - Welches Affiliate Netzwerk soll ich nehmen? - Welche Publisherarten gibt es? Anworten auf diese und viele weitere Fragen finden Sie in diesem Buch. Ich führe Sie durch die wichtigsten Grundlagen und leite Sie step bei Step bei der Erstellung Ihres neuen Affiliate Partnerprogramms. "Setzen Sie jemandem, der von Affiliate Marketing keine Ahnung hat, dieses Buch vor, und die Person wird innerhalb kürzester Zeit Ihr Partnerprogramm starten!" Tibor Bauer ist Geschäftsführer der Affiliate Agentur Affilex mit über 10 Jahren Erfahrung. Er ist Dozent für Affiliate Marketing und betreibt seit 2008 erfolgreich sein Online- und Affiliate Marketing Blog unter kolumne24.de
About the Author: Tibor Bauer ist Geschäftsführer der Affiliate Agentur Affilex mit über 10 Jahren Erfahrung. Seine Karriere begann bei dem schwedischen Affiliate Netzwerk Tradedoubler. Als Technical Manager war er für den technischen Support der Programmbetreiber zuständig. Anschliessend wechselte er zu der international aufgestellten Performance Marketing Agentur Quisma. Zunächst als Affiliate Account Manager für deutsche Top-Unternehmen, wechselte er innerhalb der Agentur zur Betreuung von Top-Publishern als Publisher Manager. Um auch die Kundenseite kennen zu lernen, arbeitete Tibor Bauer zudem bei einem Betreiber von Datinportalen. Dort war er für den Online Marketing Kanal verantwortlich. Anfang 2010 Gründete er dann die Affiliate Marketing Agentur Affilex. Zunächst als Einzelunternehmer, holte er 2014 die ONLINE UNITED GmbH als Gesellschafter an Bord. Seit September 2015 betreut, schult und berät die Affilex United GmbH über 60 mittelständische Unternehmen, national und international im Bereich Affiliate Marketing. Tibor Bauer ist Dozent für Affiliate Marketing und betreibt seit 2008 sehr erfolgreich sein Online- und Affiliate Marketing Blog unter kolumne24.de


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Product Details
  • ISBN-13: 9781517327163
  • Publisher: Createspace Independent Publishing Platform
  • Publisher Imprint: Createspace Independent Publishing Platform
  • Height: 203 mm
  • No of Pages: 126
  • Spine Width: 8 mm
  • Weight: 145 gr
  • ISBN-10: 1517327164
  • Publisher Date: 21 Sep 2015
  • Binding: Paperback
  • Language: German
  • Returnable: N
  • Sub Title: Start eines Partnerprogramms
  • Width: 127 mm


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