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Defining, designing, creating, and implementing a process to solve a challenge or meet an objective is the most valuable role... In EVERY group, company, organization and department.

Unless you are talking a one-time, single-use project, there should be a process. Whether that process is managed and implemented by humans, AI, or a combination of the two, it needs to be designed by someone with a complex enough perspective to ask the right questions. Someone capable of asking the right questions and step back and say, 'What are you really trying to accomplish here? And is there a different way to look at it?'

This Self-Assessment empowers people to do just that - whether their title is entrepreneur, manager, consultant, (Vice-)President, CxO etc... - they are the people who rule the future. They are the person who asks the right questions to make Adobe Analytics investments work better.

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All the tools you need to an in-depth Adobe Analytics Self-Assessment. Featuring 911 new and updated case-based questions, organized into seven core areas of process design, this Self-Assessment will help you identify areas in which Adobe Analytics improvements can be made.

In using the questions you will be better able to:

- diagnose Adobe Analytics projects, initiatives, organizations, businesses and processes using accepted diagnostic standards and practices

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Using a Self-Assessment tool known as the Adobe Analytics Scorecard, you will develop a clear picture of which Adobe Analytics areas need attention.

Your purchase includes access details to the Adobe Analytics self-assessment dashboard download which gives you your dynamically prioritized projects-ready tool and shows your organization exactly what to do next. You will receive the following contents with New and Updated specific criteria:

- The latest quick edition of the book in PDF

- The latest complete edition of the book in PDF, which criteria correspond to the criteria in...

- The Self-Assessment Excel Dashboard

- Example pre-filled Self-Assessment Excel Dashboard to get familiar with results generation

- In-depth and specific Adobe Analytics Checklists

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