What do 57 little-known (but revolutionary) scientific studies, the past 500 years of history, and 7 years spent researching 121 legendary leaders reveal about the single key to effective leadership, and the hidden method for unlocking it?
One surprising insight that changes everything...
⚠ Limited-edition bonus bundle worth $600 for just $29.99 (details below)
The insight? All highly effective leaders are highly effective persuaders. This is the first (and only) irrefutable law of leadership. Those who can't persuade watch things fall apart around them despite working harder and longer. They suffer deep frustration as they see their rise through the ranks stagnating, eroding their confidence and replacing it with insecurity because they can't accomplish the only essential task of a true leader: Persuading people to take positive action.
In this concise new release, you discover the surprising neuroscience, psychology, and cultural evolution behind the irresistibly persuasive techniques of highly effective leaders, including 72 strategies $2,000 courses and the country's top MBA programs won't teach you, such as:
✓ How to inspire fast and enthusiastic follow-through by appealing to psychological self-identity
✓ How to use contextual preframing to avoid conveying a confusing message people ignore
✓ How to apply a 2,000-year old secret to create an irresistible pull towards your ideas
✓ How to use a hidden, little-known, six-step formula to overcome any objection in 20 seconds
✓ How to make a simple two-letter change that doubles your motivational impact
✓ How to get more done by influencing others to support you with a "future-based cause"
✓ How to appear trustworthy, authoritative, and capable with the "V-B-P" triad
✓ How to gently change any opinion with the subtle, two-step belief-contrast structure
✓ How to quickly command complete respect with the path-contrast strategy
✓ How to use the Trojan-Horse storytelling technique to clarify your organization's narrative
✓ How to make your ideas appear drastically more attractive with inclusivity-indicators
✓ How to assert your mandate to lead without bossy "command-and-control" language
✓ How to avoid the communication mistakes undermining 76% of leaders
✓ How to apply the "WIIFM?" question to convey extreme empathy for better relationships
✓ How to appeal to human loss-aversion to receive instant and complete commitment
✓ How to use the three principles of likeability to build fast rapport and credibility
✓ How to quickly resolve (or even prevent) arguments with the proven want-got structure
✓ How to confidently navigate difficult conversations by "hijacking" people's mirror neurons
✓ How to calm people's concerns, fears, and uncertainties with the "then-and-now" formula
✓ How to appeal to emotionally-idealized concepts to build a cohesive and united team
✓ How to quickly gain the edge in any discussion by inducing cognitive dissonance
✓ How to gain the awareness you need to avoid accidentally saying the wrong thing
✓ How to effortlessly improve morale by applying the little-known difficulty-confidence matrix
What you get in the limited-edition exclusive "leadership mastery" bundle offer (sold for $600 elsewhere)...
($200 value): Three one-hour personal training calls with the author
($200 value): The "Compelling Public Speaking For Leaders" video course
($200 value): The "Communication Crash Course Bundle," including nine short crash-courses
⚠ 19 hours until price changes
⚠ 17 limited-edition bundles
