小白经济学

小白经济学

          
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About the Book

编辑推荐

1."趣味经济学探索者"苏秦教授全新力作,冯仑推荐!八卦经济学历史,趣解经济学热词。

2.写给小白的趣味经济学,人人都能看懂的入门读物,零基础掌握经济学思维,看穿经济发展规律。

3.打破经济学在你心目中高高在上的印象,让你在轻松学到实用、简单、接地气的经济学知识!

4.通俗、易懂、接地气,有趣、有料、有看点:

衡山之谋--*早的货币战争/银行--一个强盗催生的行业

挤兑--所有银行的死亡克星/地段--房子赚钱的根本因素/

相亲经济学--机会成本与沉没成本

郁金香泡沫--一朵花毁掉一个帝国

英镑和美元的决斗--世界货币终极之战

哈耶克大战凯恩斯--经济学家*对决......


5.本书包括了经济学核心概念,用大量简单、真实、有趣的案例,解释、印证、推演经济学原理。


6.介绍哈耶克、凯恩斯等经济学大师思想,让你轻松培养经济学思维,构筑经济学的知识体系。


7.在内容结构上,囊括经济学所有核心议题,但每一个议题又都独立成篇,每一篇都是一个独立的知识入口。

8.你既可以从头到尾通读,也可以随手翻开一篇单独的章节,把它作为一本经济学指南,随时查阅。


9.经济学是可以用来赚钱的,但学经济学并不仅仅用来赚钱。《小白经济学》让您享受赚钱乐趣,同时与您分享"经世济用"的人生大理!

--中国社会科学院投融资研究中心主任 黄国平


10.经济学无论对于宏观决策,还是普通百姓投资理财都越来越重要,而如何从难读难懂的经济学专业术语概念中,掌握经济学的精髓往往令许多人头痛。《小白经济学》很好地解决了这个问题,它是小白们快速掌握经济学的敲门砖与领路人。

--经济学家、新金融专家 余丰慧

11.《小白经济学》以诙谐有趣的方式,通俗易懂地讲述晦涩的经济学知识,并辅以案例和故事串联起各种知识点,极大地降低了经济学的入门门槛,尤其对经济学入门者来说,更是值得一读。

--启牛商学院院长 李远鹏


12.书中对经济学的起源、货币、银行、中央银行、货币政策、货币发行、外汇原理、经济学原理等进行了分析和介绍,没有公式、定义、表格等过于学术化的表达形式,适合经济学零基础读者。阅读此书让你轻松变理财高手。


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内容简介

《小白经济学》是一本经济学入门读物,全书以讲故事的方式把经济学枯燥、生涩的知识娓娓道来,全书没有公式、定义、表格等过于学术化的表达形式,适合经济学零基础读者。书中对经济学的起源、货币、银行、中央银行、货币政策、货币发行、外汇原理、财经热词、经济学原理、生活经济学现象、经济学观点对峙、世界先进经济模式等进行了分析和介绍,为初学者展开一幅经济学的趣味画卷。



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Product Details
  • ISBN-13: 9781087991696
  • Publisher: Simplified Chinese Press
  • Publisher Imprint: Simplified Chinese Press
  • Height: 244 mm
  • No of Pages: 346
  • Spine Width: 21 mm
  • Width: 170 mm
  • ISBN-10: 1087991692
  • Publisher Date: 11 Nov 2021
  • Binding: Hardback
  • Language: Chinese
  • Returnable: Y
  • Weight: 747 gr


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