Tom OsentonTom Osenton, is an adjunct professor of marketing at the University of New Hampshire's Whittemore School of Business and Economics. He is also a partner in Chicago-based market research and one-to-one marketing company Customer Share Group, In. Previously, he held senior-level positions at such companies as CapCities/ABC, VNU, and the Times-Mirror Company. He is the author of Customer Share Marketing: How the World's Great Marketers Unlock Profits from Customer Loyalty, and The Death of Demand: Finding Growth in a Saturated Global Economy. Read More Read Less