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Ronald D Michman

Ronald D MichmanRONALD D. MICHMAN is Professor of Marketing at Shippensburg University in Pennsylvania. He is the author of Marketing to Changing Consumer Markets: Environmental Scanning and coauthor of Marketing Channels and Strategies, Second Edition and Strategic Advertising Decisions, as well as numerous articles that have appeared in Business, Business Horizons, Industrial Marketing Management, and the Journal of Business Strategy. Read More Read Less

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1.
Lifestyle Market Segmentation43 %
Lifestyle Market Segmentation
By: Ronald D. Michman, Ronald D Michman
Publisher: Praeger Publishers
No Review Yet
₹9,819
₹5,597
Binding:
Hardback
Release:
30 Apr 1991
Language:
English
Available
Ships within 1-2 Days Explain..
2.
Food Industry Wars48 %
Food Industry Wars
By: Ronald D. Michman, Edward M. Mazze, Ronald D Michman, Edward M Mazze
Publisher: Quorum Books
No Review Yet
₹7,543
₹3,922
Binding:
Hardback
Release:
30 Jun 1998
Language:
English
Available
Ships within 1-2 Days Explain..
3.
Lifestyle MarketingPOD/NR
Lifestyle Marketing
By: Ronald D. Michman, Alan J. Greco, Edward M. Mazze, Ronald Michman, Ronald D Michman
Publisher: Praeger
No Review Yet
₹6,902
Binding:
Hardback
Release:
30 Oct 2003
Language:
English
International Edition
Ships within 14-16 Days Explain..
Free Shipping in India and low cost Worldwide.
Print On Demand
Print On Demand (POD) titles : are those which have been especially printed by the Publisher / Vendor partner only after an order for them has been received. They are also classified as Non-Returnable.
Non-Returnable titles : are those which have been classified as Non-Returnable under any circumstance by International Publishers / Vendor partners.
4.
Affluent ConsumerNR
Affluent Consumer
By: Ronald D. Michman, Edward M. Mazze, Ronald Michman, Edward Mazze, Ronald D Michman
Publisher: Praeger
No Review Yet
₹5,157
Binding:
Hardback
Release:
01 Sep 2006
Language:
English
International Edition
Ships within 14-16 Days Explain..
Free Shipping in India and low cost Worldwide.
5.
Specialty Retailers -- Marketing Triumphs and BlundersPOD/NR
Specialty Retailers -- Marketing Triumphs and Blunders
By: Ronald D. Michman, Edward M. Mazze, Ronald Michman, Ronald D Michman, Edward M Mazze
Publisher: Quorum Books
No Review Yet
₹8,762
Binding:
Hardback
Release:
28 Feb 2001
Language:
English
International Edition
Ships within 14-16 Days Explain..
Free Shipping in India and low cost Worldwide.
Print On Demand
Print On Demand (POD) titles : are those which have been especially printed by the Publisher / Vendor partner only after an order for them has been received. They are also classified as Non-Returnable.
Non-Returnable titles : are those which have been classified as Non-Returnable under any circumstance by International Publishers / Vendor partners.
6.
Lifestyle MarketingPOD/NR
Lifestyle Marketing
By: Ronald D. Michman, Alan J. Greco, Edward M. Mazze, Ronald D Michman, Edward M Mazze
Publisher: Praeger Publishers
No Review Yet
₹3,239
Binding:
Paperback
Release:
01 Oct 2003
Language:
English
International Edition
Ships within 14-16 Days Explain..
Free Shipping in India and low cost Worldwide.
Print On Demand
Print On Demand (POD) titles : are those which have been especially printed by the Publisher / Vendor partner only after an order for them has been received. They are also classified as Non-Returnable.
Non-Returnable titles : are those which have been classified as Non-Returnable under any circumstance by International Publishers / Vendor partners.
7.
Retailing Triumphs and BlundersPOD/NR
Retailing Triumphs and Blunders
By: Ronald D. Michman, Alan J. Greco, Ronald D Michman, Alan J Greco
Publisher: Praeger Publishers
No Review Yet
₹8,762
Binding:
Hardback
Release:
20 Nov 1995
Language:
English
International Edition
Ships within 14-16 Days Explain..
Free Shipping in India and low cost Worldwide.
Print On Demand
Print On Demand (POD) titles : are those which have been especially printed by the Publisher / Vendor partner only after an order for them has been received. They are also classified as Non-Returnable.
Non-Returnable titles : are those which have been classified as Non-Returnable under any circumstance by International Publishers / Vendor partners.
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