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Robert F. (EDT) Lusch

Robert F. (EDT) Lusch

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The Service-Dominant Logic of Marketing47 %
The Service-Dominant Logic of Marketing
By: Ruth N. Bolton, Robert F. (EDT) Lusch, Stephen L. (EDT) Vargo, Robert F. Lusch, Stephen L. Vargo
Publisher: Taylor & Francis Inc
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₹5,771
₹3,059
Binding:
Paperback
Release:
01 Feb 2006
Language:
English
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