richard (professor emeritus of marketing and consumer research at the school of management, professor emeritus of marketing and consumer research at the school of management, university of bath) rosenbaum elliott author - Books

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Richard (Professor Emeritus of Marketing and Consumer Research at the School of Management, Professor Emeritus of Marketing and Consumer Research at the School of Management, University of Bath) Rosenbaum-Elliott

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45 % NR

Strategic Brand Management

By: Simon Pervan, Larry Percy, Richard Rosenbaum-Elliott, Larry (International Consultant in Marketing and Communication and Visiting Professor at Copenhagen Business School) Percy, Richard (Professor Emeritus of Marketing and Consumer Research University of Bath School of Management) Rosenbaum-Elliott

Publisher: Oxford University Press, USA

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₹10,795

₹5,937

Binding:	Paperback
Release:	19 Sep 2018
Language:	English

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21 %

Strategic Advertising Management 6e P

By: Larry Percy, Richard Rosenbaum-Elliott, Richard (Professor Emeritus of Marketing and Consumer Research at the School of Management, Professor Emeritus of Marketing and Consumer Research at the School of Management, University of Bath) Rosenbaum-Elliott, Larry (Visiting Professor of Marketing at the Turku School of Economics, Visiting Professor of Marketing at the Turku School of Economics, University of Turku) Percy, Percy Et Al

Publisher: Oxford University Press

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₹2,040

₹1,612

Binding:	Paperback
Release:	15 Apr 2021
Language:	English

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