· FLAT 10% Off (Maximum Discount Rs.50) Use Code - BWSPECIAL10
· Grab Bestselling Books upto 50% Off!
Pragyan Rath Pragyan Rath is an associate professor in communication in the Indian Institute of Management Calcutta (IIMC). She is developing the Narrative of Things in the lines of Internet of Things, thus innovating analytical models on market research. he has authored the following books: The I and the Eye: The Verbal and the Visual in Post-Renaissance Western Aesthetics (Cambridge Scholars Publishing, 2011), Communication Strategies for Corporate Leaders (Routledge, 2018), and Corporate Communication (Cengage, 2018). Read More Read Less
An OTP has been sent to your Registered Email Id:
Resend Verification Code