Nicholas A C ReadStephen J. Bistritz, Ed.D. has more than four decades of sales and sales management experience. His sales training workshops integrate the research-based models described in this book. For more information go to www.sellxl.com.
Niholas A. C. Read enjoyed a top career in sales before consulting to the profession. His award-winning training workshops and software are used by companies and business schools worldwide. For more information go to www.saleslabs.com.
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