Marian Garcia Martinez

Dr Marian Garcia Martinez is Professor of Marketing and Innovation and Dean of the Business School at the University of Kent, UK. Professor Garcia is also Director of Kent Business School Open Innovation Network and has worked with the UKRIESRC-funded Enterprise Research Centre on innovation for small businesses. She is internationally known for her research on open innovation management and product development by businesses working collaboratively with customers. Her publications include a recent book on open innovation in the food industry.