Leida ChenLeida Chen is a professor of information systems at California Polytechnic State University in San Luis Obispo. Dr. Chen earned a Ph.D. in Management Information Systems from University of Memphis. His research and consulting interests are in the ares of business analytics, technology diffusion, and global information systems. Dr. Chen has published over 50 research articles in leading information systems journals, over 30 articles and book chapters in national and international conference proceedings and edited books, and a book on mobile application development. He teaches business analytics at both the undergraduate and graduate levels. In his spare time, Dr. Chen enjoys hiking, painting, and traveling with his wife and son to interesting places around the world. Read More Read Less