Lauren W SatterfieldLeading with a passionate heart and a commitment to leaving the world better than she found it, Lauren W. Satterfield is a marketing and communications expert and new author. Presence: The Great Equalizer is her debut.
As a woman of color,she aims to combat the systemic and cultural challenges that she faces daily. Satterfield has a decade of experience in the telecommunications, technology, and internet industries, including experience working at the largest communications company in the world, AT&T. In late 2021, her role transitioned to DIRECTV where she leads its national frontline communications program.
In 2018, Lauren founded The BRICC Foundry in direct response to the staggering underrepresentation and uneven playing field that affects women in business, start-ups, and technology spaces. BRICC cultivates success and power in minority women by pursuing knowledge, mentorship, and professional development, inspiring them to pursue their career and life goals despite present-day obstacles. In developing the i-RACE strategy, Satterfield has successfully implemented how to unlock one's true presence and the power of intention and transformation through continuous learning. She continues to deliver results across numerous projects that support a wide range of clients--from planning music festivals and social media takeovers to launching immersive brand experiences--to produce seamless marketing campaigns and communications strategies.
Celebrated by her peers and community, Satterfield holds several honors: 2021 AT&T Dream in Black Future Maker, 2019 and 2020 President's Volunteer Service Award, 2018 AT&T Brand Voice Nominee, 2016 W.E. Carter Chair in Business Administration Award, and 2013 Who's Who in Black Columbus Emerging Leader. Satterfield holds an undergraduate degree in business administration with a focus in marketing from Ohio State University. She earned her master's degree in Business Administration from Georgia Southern University in 2017 and graduated from the University of Southern California Annenberg School of Communication and Journalism in 2020. Read More Read Less