Koen Tackx

Koen TackxDr. Koen Tackx is a professor of strategic marketing at Vlerick Business School, Belgium where his main focus is on how companies can create superior value for their customers. Before joining the academic world, he held several executive positions indifferent service industries. Read More Read Less

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Publisher: Kogan Page
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Binding:
Paperback
Release:
28 Feb 2019
Language:
English
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