Julie ChooA former software engineer and later Fintech Product Architect, Julie specialized in Intelligent Networks, VoIP, and Big Data, and more recently, AI and Blockchain services. She's helped big brands like General Motors, General Electric, HSBC, Barclay, and Deutsche Bank, to scale their operating models and launch new global business lines and service innovations that leverage the latest technologies. Julie has also worked with many small & medium sized businesses (SMEs) and tech start-ups to leverage data, cloud architecture and AI-based services including the design and development of new digital services, to help these companies grow through effective digital transformation. In THE STRATEGY JOURNEY, and as lead author, Julie Choo shares her invaluable Framework and Guided Paths, developed from her experience as a product architect and data scientist from designing, architecting and managing service innovations and assets from $6million to $60billion. Read More Read Less