Imani DawsonImani Dawson is a courageous and compelling communications strategist and creative, committed to mission driven social change. Since launching her company, TCC Media, a MWBE-certified boutique communications and branding agency specializing in politial strategy, progressive social issues and legal cannabis, Imani has championed diverse audiences by building community, creating meaningful multi-channel content and creating impactful events. Dawson has advised elected officials, non-profit organizations and small businesses, creating and executing focused on creating and executing marketing and public relations campaigns that win elections and popular support, build brand recognition and influence, and boost positioning, engagement and sales. She has nineteen years of experience creating and curating award-winning content across print, linear and digital platforms for major media outlets including MTV, BET, VH1, Fuse, and the Associated Press. Her 2019 notable work includes leading the communications strategy for Flora Buffalo, a planned cannabis campus combining best-in class industry business practices, innovation and meaningful social impact. Her efforts transformed local conversation around the project, bolstering community interest and engagement and the Faces of Fair Legalization campaign for the New York Chapter of the Drug Policy Alliance, leveraging trusted voices around the state in support of the Marihuana Regulation and Taxation Act proposed by Sen. Liz Krueger and Majority Leader Crystal Peoples-Stokes. Most recently, Dawson led communications efforts for Mount Vernon Mayor-elect Shawyn Patterson-Howard, whose historic victory made her the first woman of color elected to mayoral office in Westchester County. An outspoken activist for cannabis legalization rooted in social and economic justice, Dawson is an active member of the Start SMART NY legalization campaign, created by the Drug Policy Alliance and the Executive Director of the Cannabis Education Advocacy Symposium and Expo (C.E.A.S.E.), a 501c3 nonprofit organization with a mission to increase awareness and to educate communities about the medical and economic benefits of cannabis and its blossoming industry, particularly those disproportionately impacted by America's war on drugs. Dawson also serves as National Communications Director for Minorities for Medical Marijuana (M4MM), an award-winning advocacy organization fighting on the frontlines of the cannabis movement for an equitable and inclusive industry. Read More Read Less