Evan CornogEvan Cornog is the Dean of The Lawrence Herbert School of Communication at Hofstra University. He is the co-editor of The Art of Making Magazines: On Being an Editor and Other Views from the Industry (Columbia University Press, 2012) and the author o several books, including The Power and the Story: How the Crafted Presidential Narrative Has Determined Political Success from George Washington to George W. Bush (Penguin Press, 2004). Read More Read Less