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Edd Applegate

Edd ApplegateEdd Applegate is professor emeritus of Middle Tennessee State University, USA. He has taught undergraduate and graduate courses in advertising and mass communications for more than 30 years. His numerous publications include The Rise of dvertising in the United States and Cases in Advertising and Marketing Management (with Art Johnsen). He has been honored with fellowships and grants from organizations including the Donald and Geraldine Hedberg Foundation, the Direct Marketing Educational Foundation, the Annenberg Washington Program, the Freedom Forum Media Studies Center, the Gannett Foundation, the Missouri Commission on Humanities, and the National Endowment for the Humanities, among others. Read More Read Less

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1.
Strategic Copywriting47 %
Strategic Copywriting
By: Edd Applegate
Publisher: Bloomsbury Publishing PLC
No Review Yet
₹11,765
₹6,235
Binding:
Hardback
Release:
27 Nov 2025
Language:
English
Available
Ships within 20-22 Days Explain..
2.
Cases in Advertising and Marketing Management
Cases in Advertising and Marketing Management
By: Edd Applegate, Art Johnsen
Publisher: Bloomsbury Publishing PLC
No Review Yet
₹6,417
Binding:
Hardback
Release:
12 Oct 2006
Language:
English
Available
Ships within 4-6 Days Explain..
3.
Advocacy Journalists46 %
Advocacy Journalists
By: Edd Applegate
Publisher: Scarecrow Press
No Review Yet
₹9,225
₹4,982
Binding:
Hardback
Release:
11 May 2009
Language:
English
Available
Ships within 20-22 Days Explain..
4.
Muckrakers47 %
Muckrakers
By: Edd Applegate
Publisher: Scarecrow Press
No Review Yet
₹9,225
₹4,889
Binding:
Hardback
Release:
18 Apr 2008
Language:
English
Available
Ships within 20-22 Days Explain..
5.
Muckrakers47 %
Muckrakers
By: Edd Applegate
Publisher: Scarecrow Press
No Review Yet
₹7,380
₹3,911
Binding:
Paperback
Release:
18 Apr 2008
Language:
English
Available
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6.
The Rise of Advertising in the United States46 %
The Rise of Advertising in the United States
By: Edd Applegate
Publisher: Scarecrow Press
No Review Yet
₹7,872
₹4,251
Binding:
Hardback
Release:
17 Aug 2012
Language:
English
Available
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7.
The Rise of Advertising in the United States46 %
The Rise of Advertising in the United States
By: Edd Applegate
Publisher: Bloomsbury Publishing PLC
No Review Yet
₹3,690
₹1,993
Binding:
Paperback
Release:
26 Sep 2014
Language:
English
Available
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8.
American Naturalistic and Realistic Novelists
American Naturalistic and Realistic Novelists
By: Edd C. Applegate
Publisher: Bloomsbury Publishing PLC
No Review Yet
₹5,071
Binding:
Hardback
Release:
30 Nov 2001
Language:
English
Available
Ships within 4-6 Days Explain..
9.
Strategic Copywriting26 % NR
Strategic Copywriting
By: Edd Applegate
Publisher: Bloomsbury Publishing PLC
No Review Yet
₹3,537
₹2,617
Binding:
Paperback
Release:
27 Nov 2025
Language:
English
International Edition
Ships within 14-16 Days Explain..
Free Shipping in India and low cost Worldwide.
10.
Investigative Journalism in the United States21 % NR
Investigative Journalism in the United States
By: Edd Applegate
Publisher: Peter Lang Publishing Inc
No Review Yet
₹8,141
₹6,431
Binding:
Hardback
Release:
15 Sep 2023
Language:
English
International Edition
Ships within 12-14 Days Explain..
Free Shipping in India and low cost Worldwide.
11.
Political and Social Change in the United States24 % NR
Political and Social Change in the United States
By: Edd Applegate
Publisher: Academica Press
No Review Yet
₹13,054
₹9,921
Binding:
Hardback
Release:
30 Jul 2021
Language:
English
International Edition
Ships within 12-14 Days Explain..
Free Shipping in India and low cost Worldwide.
12.
Cases in Advertising and Marketing ManagementPOD/NR
Cases in Advertising and Marketing Management
By: Edd Applegate, Art Johnsen
Publisher: Bloomsbury Publishing PLC
No Review Yet
₹5,192
Binding:
Paperback
Release:
12 Oct 2006
Language:
English
International Edition
Ships within 16-18 Days Explain..
Free Shipping in India and low cost Worldwide.
Print On Demand
Print On Demand (POD) titles : are those which have been especially printed by the Publisher / Vendor partner only after an order for them has been received. They are also classified as Non-Returnable.
Non-Returnable titles : are those which have been classified as Non-Returnable under any circumstance by International Publishers / Vendor partners.
13.
Print and Broadcast JournalismPOD/NR
Print and Broadcast Journalism
By: Edd C. Applegate
Publisher: Bloomsbury Publishing PLC
No Review Yet
₹9,902
Binding:
Hardback
Release:
20 Aug 1996
Language:
English
International Edition
Ships within 12-14 Days Explain..
Free Shipping in India and low cost Worldwide.
Print On Demand
Print On Demand (POD) titles : are those which have been especially printed by the Publisher / Vendor partner only after an order for them has been received. They are also classified as Non-Returnable.
Non-Returnable titles : are those which have been classified as Non-Returnable under any circumstance by International Publishers / Vendor partners.
14.
The Ad Men and WomenPOD/NR
The Ad Men and Women
By: Edd C. Applegate
Publisher: Bloomsbury Publishing PLC
No Review Yet
₹8,616
Binding:
Hardback
Release:
25 Apr 1994
Language:
English
International Edition
Ships within 12-14 Days Explain..
Free Shipping in India and low cost Worldwide.
Print On Demand
Print On Demand (POD) titles : are those which have been especially printed by the Publisher / Vendor partner only after an order for them has been received. They are also classified as Non-Returnable.
Non-Returnable titles : are those which have been classified as Non-Returnable under any circumstance by International Publishers / Vendor partners.
15.
Literary JournalismPOD/NR
Literary Journalism
By: Edd C. Applegate
Publisher: Bloomsbury Publishing PLC
No Review Yet
₹8,604
Binding:
Hardback
Release:
30 Sep 1996
Language:
English
International Edition
Ships within 12-14 Days Explain..
Free Shipping in India and low cost Worldwide.
Print On Demand
Print On Demand (POD) titles : are those which have been especially printed by the Publisher / Vendor partner only after an order for them has been received. They are also classified as Non-Returnable.
Non-Returnable titles : are those which have been classified as Non-Returnable under any circumstance by International Publishers / Vendor partners.
16.
Personalities and ProductsPOD/NR
Personalities and Products
By: Edd C. Applegate
Publisher: Bloomsbury Publishing PLC
No Review Yet
₹9,891
Binding:
Hardback
Release:
21 Jan 1998
Language:
English
International Edition
Ships within 12-14 Days Explain..
Free Shipping in India and low cost Worldwide.
Print On Demand
Print On Demand (POD) titles : are those which have been especially printed by the Publisher / Vendor partner only after an order for them has been received. They are also classified as Non-Returnable.
Non-Returnable titles : are those which have been classified as Non-Returnable under any circumstance by International Publishers / Vendor partners.
17.
Strategic Copywriting28 %
Strategic Copywriting
By: Edd Applegate
Publisher: Bloomsbury Publishing PLC
No Review Yet
₹3,098
₹2,231
Binding:
Paperback
Release:
05 Nov 2015
Language:
English
Out of Stock
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18.
Journalism in the United States
Journalism in the United States
By: Edd Applegate
Publisher: Scarecrow Press
No Review Yet
₹5,735
Binding:
Digital (delivered electronically)
Release:
19 May 2011
Language:
English
Out of Stock
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19.
Cases in Advertising and Marketing Management
Cases in Advertising and Marketing Management
By: Edd Applegate, Art Johnsen
Publisher: Rowman & Littlefield Publishers
No Review Yet
₹4,330
Binding:
Digital (delivered electronically)
Release:
12 Oct 2006
Language:
English
Out of Stock
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20.
Strategic Copywriting
Strategic Copywriting
By: Edd Applegate
Publisher: Rowman & Littlefield Publishers
No Review Yet
₹5,820
Binding:
Digital (delivered electronically)
Release:
05 Nov 2015
Language:
English
Out of Stock
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