David James Hood

David James HoodDavid James Hood is a specialist in competitiveness and proposition / revenue improvement and was an early innovator in modern digital and technology-led marketing. He has served on the UK's Marketing and Sales Standards Setting Body and the mnufacturing trade body Competitive Scotland.

David Hood is Co-Director of the 'Competitive SME' mission, Director of the Global Marketing Network's Online Community and serves on its Advisory Panel, and is the Commercial Director for Aqua Energy Scotland. He is also a Guest Lecturer at the University of Glasgow, and has previously held the role of Chair of the Chartered Institute of Marketing's technology group. Read More Read Less

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Competitive SME31 %
Publisher: Kogan Page
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₹995
₹687
Binding:
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Release:
28 Mar 2013
Language:
English
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Marketing Manifesto32 %
Publisher: Kogan Page
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₹2,279
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28 Mar 2013
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