David Aaker

David AakerDavid A. Aaker is Vice-Chairman of Prophet, a branding, marketing, and innovation consultancy, and has published more that one hundred articles and fourteen books, including Brand Portfolio Strategy, Brand Leadership, Strategic Marketing Management (th edition), Building Strong Brands, Managing Brand Equity, and From Fargo to the World of Brands. He lives in Orinda, California. Read More Read Less

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1.
Building Strong Brands38 % NR
4.0 (6)
₹1,242
₹770
Binding:
Paperback
Release:
29 Apr 2010
Language:
English
International Edition
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2.
Creating Signature Stories: Strategic Messaging That Persuades, Energizes and Inspires22 %
Publisher: Penguin Portfolio
4.3 (6)
₹699
₹545
Binding:
Hardcover
Release:
16 Jun 2018
Language:
English
Available
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3.
Building Strong Brands25 % NR
Publisher: Free Press
No Review Yet
₹3,080
₹2,310
Binding:
Hardback
Release:
12 Dec 1995
Language:
English
International Edition
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4.
Aaker on Branding42 %
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₹1,479
₹858
Binding:
Paperback
Release:
15 Jul 2014
Language:
English
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6.
Winning Through Platforms36 %
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7.
Managing Brand EquityNR
Publisher: Free Press
4.7 (6)
₹3,693
Binding:
Hardback
Release:
09 Sep 1991
Language:
English
International Edition
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8.
The Future of Purpose - Driven Branding: Signature Programs that Impact & Inspire Both Business and Society20 %
Publisher: Wiley
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₹859
₹687
Binding:
Paperback
Release:
22 Jun 2023
Language:
English
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9.
Brand Leadership38 % NR
3.8 (5)
₹1,231
₹763
Binding:
Paperback
Release:
01 Oct 2009
Language:
English
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10.
Creating Signature Stories42 %
4.7 (6)
₹1,479
₹858
Binding:
Paperback
Release:
06 Mar 2018
Language:
English
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11.
The Future of Purpose-Driven Branding25 % NR
4.0 (3)
₹1,580
₹1,185
Binding:
Paperback
Release:
04 Oct 2022
Language:
English
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12.
Creating Signature Stories19 %
4.0 (7)
₹399
₹323
Binding:
Paperback
Release:
01 May 2022
Language:
English
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14.
Strategic Market Management, 11ed (An Indian Adaptation)20 %
Publisher: Wiley
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₹889
₹711
Binding:
Paperback
Release:
01 Oct 2021
Language:
English
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15.
Strategic Market Management, 7Th Ed19 %
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₹529
₹428
Binding:
Paperback
Release:
2008
Language:
English
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16.
Building the Brand Driven Business53 %
Publisher: Jossey-Bass
5.0 (2)
₹2,600
₹1,222
Binding:
Hardback
Release:
02 Oct 2002
Language:
English
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17.
Brand Portfolio Strategy32 % NR
Publisher: Free Press
2.3 (3)
₹2,825
₹1,921
Binding:
Paperback
Release:
24 Mar 2020
Language:
English
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18.
Strategic Market Management33 %
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19.
Strategisches Markt-Management37 %
Publisher: Gabler Verlag
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₹4,934
₹3,108
Binding:
Paperback
Release:
20 Nov 2013
Language:
German
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20.
Marken Erfolgreich Gestalten37 %
Publisher: Springer Gabler
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₹4,037
₹2,543
Binding:
SA
Release:
12 Sep 2015
Language:
German
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