Daniela SangiorgiDaniela Sangiorgi was one of the first scholars working in Service Design Research. With a degree in Industrial Design, she went on to study for one of the first PhDs in Service Design at Politecnico di Milano, Italy. She was part of the team f who initiated the international Service Design Network (Birgit Mager, Stefan Holmlid, Elena Pacenti, and Shelley Evenson) and the Service Design Research initiative (www.servicedesignresearch.com). She conducted research into service design both in form of design research consultancy (Qfree, Danfoss, Bridgewater Community Services NHS Trust), EU research projects (MEPSS - research on Product Service Systems; EMUDE - design for social innovation), Research Council funded research (EPSRC funded 'Design in Practice' research project) and professional training (Design Council funded SMEs training on Service Thinking and Service Design). She is the co-author of one of the first three academic books on Service Design ('Design for Service', with Anna Meroni, Ashgate 2011). She has taught service design at MA level in the UK, Italy, Brazil, Germany, Sweden, India and South Korea. She chaired the ServDes2014 international conference hosted in Lancaster University in April 2011 and is currently the PI of an AHRC funded research project, Studying Design for Service Innovation and Development. Read More Read Less