Coen LuijtenCoen Luijten worked for a long time in the banking and insurance industry. His heart however lays in the field of commercial advertising. Is fascinated about psychology and what motivates people. Is somewhat the same as his dog, an enthusiastic and payful Labrador. Loves to travel all over the world and visit different countries and cultures. Made the switch to higher education in his mid-thirties and gained his Master degree in Imagineering (Master in Business Innovation) in 2017. Teaches creativity, advertising and branding at the Fontys University of Applied Sciences in the Netherlands since 2010. Has a deep desire to help people to unleash their Creativity. Together, Coen Luijten and Joris van Dooren were rewarded by the Fontys University of Applied Sciences with the Fontys Education Award in 2013 for their Fehtex Day Creativity Game. As a duo they are frequently invited as guest lecturers on creativity across Europe. Read More Read Less