Cheng Fei YongCheng Fei Yong is a distinguished academic and researcher in film studies, specializing in the sustainability of Malaysian independent filmmakers through innovative media approaches. Currently, he obtained his PhD at Multimedia University, where his esearch focuses on integrating new media technologies to support local filmmakers. After obtaining a Master’s degree in Digital Film & TV from Limkokwing University, Yong embarked on an academic career that led to a senior lecturer position at Xiamen University Malaysia. His commitment to film studies is demonstrated through his active engagement in research and scholarship. He has published and presented several papers locally in Malaysia and on international platforms, contributing valuable insights into the evolving dynamics of film and media. Yong's work reflects a deep understanding of filmmaking's technical and creative aspects and underscores the importance of sustainable practices in the independent film industry. By fostering a dialogue between technology and creativity, he aims to empower emerging filmmakers to navigate the challenges of the digital age. Read More Read Less