Charles Bal

Charles BalXavier Quattrocchi-Oubradous is an artist-turned-investment-banker-turned-media-entrepreneur. After many years of cello practice, trying unsuccessfully to emulate his family roots, he graduated in management at Dauphine University, Paris and in politcal sciences at Sciences Po, Paris. His business career started with financing industrial projects at investment banks Calyon and GE Capital. He then launched a series of businesses in the marketing and communications industry - including QobliQ, a multinational group offering digital, sponsorship, corporate social responsibility (CSR), social media and experiential marketing services. He has published several articles in Admap. Dr Charles Bal was research manager and is now head of brandRapport France, a sponsorship and associative marketing consultancy owned by QobliQ Group. He has developed a new family of sponsorship measurements that take into account the highly emotional nature of sponsorship. As part of a cotutelle agreement between the University of Paris-1 Pantheon Sorbonne (France) and the University of Adelaide (Australia), in 2010 Charles completed a PhD examining the role played by emotions in the sponsorship persuasion process. He has already presented his results at marketing conferences in Europe and Asia-Pacific, and has published his work in several international reviews (Journal of Sponsorship, Asia-Pacific Journal of Marketing & Logistics, Admap). Read More Read Less

11 results found
List viewGrid view
Sort By:
1.
Research as Transformative Learning for Sustainable Futures2 % NR
Publisher: Brill - Sense
No Review Yet
₹11,050
₹10,829
Binding:
Hardback
Release:
21 Mar 2019
Language:
English
International Edition
Ships within 18-20 Days Explain..
Free Shipping in India and low cost Worldwide.
2.
Tableau De La Grande-Bretagne, De L'irlande, Et Des Possessions Angloises Dans Les Quatre Parties Du Monde; Volume 4NR
International Edition
Ships within 12-14 Days Explain..
Free Shipping in India and low cost Worldwide.
6.
Tableau De La Grande-Bretagne, De L'irlande, Et Des Possessions Angloises Dans Les Quatre Parties Du Monde, Volume 3
Out of Stock
Notify me when this book is in stockNotify Me
7.
Emoti-Coms: A Marketing Guide To Communicating Through Emotions40 %
No Review Yet
₹150
₹90
Binding:
Paperback
Release:
01 Jan 2012
Language:
English
Out of Stock
Notify me when this book is in stockNotify Me
8.
Research as Transformative Learning for Sustainable Futures17 % NR
Publisher: Brill - Sense
No Review Yet
₹3,444
₹2,859
Binding:
Paperback
Release:
28 Mar 2019
Language:
English
Out of Stock
Notify me when this book is in stockNotify Me
9.
Tableau De La Grande-Bretagne, De L'irlande, Et Des Possessions Angloises Dans Les Quatre Parties Du Monde; Volume 4NR
Out of Stock
Notify me when this book is in stockNotify Me
10.
Tableau de La Grande-Bretagne, de L'Irlande, Et Des Possessions Angloises Dans Les Quatre Parties Du Monde, Volume 4NR
Out of Stock
Notify me when this book is in stockNotify Me
No more records found