Brigitte Borja De Mozota

Brigitte Borja De MozotaBrigitte Borja de Mozota is one of the world's most prominent scholars in the domain of design management and author of the reference book Design Management - Using Design to Build Brand Value and Corporate Innovation. Currently, a consltant as well as professor and supervisor of MBA "managing by design" theses, she concentrates on mission-driven projects and to develop tools to help understanding the value of the design industry and design-driven innovation, as well as on leadership challenges in economics. Read More Read Less

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Design: A Business Case - Thinking, Leading and Managing by Design (Indian Edition)41 %
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Design: A Business Case - Thinking, Leading and Managing by Design (Indian Edition)41 %
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Design Management21 % NR
Publisher: Allworth Press
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₹1,705
₹1,350
Binding:
Paperback
Release:
01 Aug 2003
Language:
English
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