Anindya RayA pivotal figure in the Fashion & Apparel Industry for over three decades, Anindya Ray has held key positions in Buying & Merchandising, Design, Marketing, Sales, Sourcing & Quality with brands like US Polo Assn, Flying Machine, Arrow, Nautica, Calvi Klein, Gap, Aeropostale, Allen Solly & Benetton to name a few. Kickstarting his career in 1987 with InterShoppe, India's first fashion retail chain, he has, over the years, worked with leading companies like Arvind Fashions, Madura Garments, DCM Benetton and Bombay Dyeing. He is currently the Founder and CEO of Studio Earth. This book is Anindya's effort to make his thoughts heard among the industry's like-minded professionals to further share their experiences with a larger interested audience. Read More Read Less