Andrew RohmAndrew Rohm is an Associate Professor of Marketing at Loyola Marymount University and Director of the M-School, an undergraduate educational initiative designed to transform higher-learning in the area of digital and social media marketing. ProfessorRohm earned his PhD in Marketing at the University of Massachusetts Amherst, and began conducting research and teaching courses in the area of new media, first at Northeastern University in Boston and then at Loyola Marymount University in Los Angeles. Prior to entering academia, Professor Rohm led sales and marketing efforts in the athletic footwear industry at both Brooks and Reebok. Read More Read Less